Marketing Marketing Strategies Millennials Technology 
PYMNTS
NOVEMBER 11, 2016
That’s why marketers will be leveraging mobile in their holiday shopping strategies this year, with new and creative strategies that focus more on omnichannel solutions and less on generic mobile coupons. Mobile coupons are still popular, especially among millennials. For millennials, that number is 90 percent.
Bank Innovation
AUGUST 6, 2019
Ibotta, a seven-year-old cashback rewards app, has raised an undisclosed amount of Series D funding, led by Koch Disruptive Technologies, at a $1 billion valuation.
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PYMNTS
OCTOBER 10, 2017
Forget older shoppers – when it comes to the target audience retailers have set their sights on, it’s the 26-year-old millennials. But according to the report, it hasn’t always been easy for the companies courting this group of Americans who grew up with hectic after-school schedules, a big reliance on technology and delay in becoming adults.
South State Correspondent
MAY 2, 2022
Some will not know the answer, and other bankers will talk about more marketing, more salespeople, more geography, better follow-up, or a more focused sales effort. Your bank might have introduced a new product, but very few banks go back and try to improve an existing product unless forced to by the regulators or changes in technology.
Long Lasting Ideas
JANUARY 5, 2015
Believe it or not, this is a slice of the market that in some cases has never opened the doors of a bricks-and-mortar branch bank or learned how to write a check. How can bank marketers find creative ways to attract those 18-to-29 year old customers? Go to where millennials are and find out the trends that are popular among them.
PYMNTS
JANUARY 10, 2018
Athleta was founded by Scott Kerslake in the early 90s after a bike trip with female friends introduced him to a problem he had never considered in his work in information technology: Women’s athletic wear was a weak market, lacking in options that were both durable enough to workout in, and fashionable enough to be seen in public.
PYMNTS
OCTOBER 5, 2018
The brand largely focuses on (and sells to) younger shoppers — particularly millennials and Gen Z. million unique visitors come to shop its wares each month — and make a move on the public markets. market.”. For many shoppers, Revolve is not quite a household name as of yet.
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