Social Assurance

JANUARY 11, 2021

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy. Facebook Pay.

social media 15

social media Branding Trends Tools 15

PopularBank

MAY 15, 2020

Some tips include: Stay active on social media. With over 3 billion regular social media users prior to the pandemic, social media is the place where everyone finds entertainment and to reignite a sense of community. Go Digital with Your Services.

social media 98

social media Video Taxes Community 98

PYMNTS

DECEMBER 27, 2017

You have to learn to gather it, slice and dice it, analyze it and extract the insights that drive your PR strategy and actions. There are many tools available to harvest data about your customers and stakeholders, both internally and externally: CRM systems, social media analytics, web analytics and more.

Trends 115

Trends social media Strategy Data 115

Long Lasting Ideas

MAY 2, 2014

Social media, search optimization, analytics, customer feedback are now just as important to implementing a strategic marketing initiative for your institution. Is your web and social presence measuring up? The latest Google algorithm update, Hummingbird, put more emphasis on content creation and social media.

social media 76

social media Marketing Google Marketing Strategies 76

PYMNTS

APRIL 16, 2019

Retailers put together window displays and signs to create enticing storefronts, engage customers via social media and send printed ads through the mail. If they don’t, they’re forced to spend time and energy on additional marketing strategies to recruit the next batch of new customers.

Retail 162

Retail social media Mobile User Experience 162

NCR

MARCH 1, 2016

That’s why some of us from Banking.com will be attending, and even actively participating in, the Bank Social Media Conference , which is set for April 7- in Newark, N.J. On the one hand, social media within retail banking is still in its infancy, yet it’s raging with innovation and experimentation (at least when budgets allow).

Conference 40

Conference social media Marketing Strategies Strategy 40

Social Assurance

OCTOBER 13, 2021

And we too, at Social Assurance. certainly, felt firsthand the impact of Facebook and Instagram going down, preventing our clients, consumers, and businesses from distributing their content and preventing advertisers and marketers from managing campaigns, optimizing their advertising, and accessing their analytics. With over 2.7B

social media 15

social media Strategy Marketing Strategies Marketing 15

Long Lasting Ideas

FEBRUARY 16, 2016

The Independent Community Bankers Association and BankMarketingCenter.com offer some great ideas that BankMarketingCenter.com can help you plan and implement great digital marketing. Advertise and promote a webinar using social media aimed specifically at entrepreneurs on how to create a small business and how your bank can help.

social media 40

social media Community Tools Strategy 40

Social Assurance

OCTOBER 29, 2021

This report is intended to serve as a tool for banks and credit unions to gather insights to help inform marketing and compliance investments and evaluate your current and future practices based on industry trends. Growing Utilization of Marketing and Compliance Tools and Technology.

Compliance 15

Compliance Survey Marketing social media 15

William Mills

APRIL 5, 2016

“Content marketing is a mainstream marketing tactic within the FinTech industry, and our clients look to us to develop and implement their entire content marketing strategy.

social media 40

social media Software Marketing Automation Marketing Strategies 40

William Mills

SEPTEMBER 25, 2018

Namaste Credit’s automated credit assessment memo tool improves SME application review time and accuracy using image enhancement, OCR and advanced analytics. Some data gets categorized via the tool. Currently lots of losses because of failure in the Muni Market. This is a white-label service available to any bank. ^SR.

Mobile 78

Mobile Customer Experience Lending Analytics 78

Social Assurance

DECEMBER 20, 2016

Go ahead a sing yourself through the 12 days of Social Assurance Content and learn more about how to Market With Confidence. Don’t treat your Linkedin page like an extension of your website’s About page, it is a stand-alone marketing tool. Talk to your audience just like you would with any other marketing tool.

social media 12

social media Tools Video Branding 12

William Mills

APRIL 27, 2017

There is also a backend workflow tool, as well as a portal for realtors. ^SR. He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. Mills-Grimes is the Digital Marketing Manager at William Mills Agency. 12:28 pm Infocorp. Ana, CEO is speaking. “20

San Francisco 68

San Francisco social media San Jose Customer Experience 68

Perficient

SEPTEMBER 8, 2020

For our second installment of the Visual Storytelling series, let’s examine how creating and using gifs can enhance your message and impact your marketing strategy. Gifs grab the viewer’s attention – if a person is scrolling through social media posts and sees movement or animation, they are more likely to stop and check it out.

social media 348

social media Branding Video Marketing 348

William Mills

JUNE 2, 2016

Social media is a ubiquitous force in our society. Credit unions recognize the significance of social media and, in response, a growing majority have established a presence on popular platforms, including Facebook, Twitter and/or LinkedIn. Attracting an Audience. Building a Connection.

social media 40

social media Tools Marketing Strategies Marketing 40

William Mills

NOVEMBER 1, 2016

While the inclusion of and need for technology is growing in order for us to do our jobs more effectively, we cannot fail to recognize that it’s also growing our contributions to these organizations – a reflection of their reliance on marketing communications as a real difference maker. Content marketing. Social media.

Technology 40

Technology US Customer Experience Marketing 40

William Mills

JUNE 2, 2016

Social media is a ubiquitous force in our society. Credit unions recognize the significance of social media and, in response, a growing majority have established a presence on popular platforms, including Facebook, Twitter and/or LinkedIn. Attracting an Audience. Building a Connection. Engaging Followers.

social media 42

social media Tools Marketing Strategies Marketing 42

William Mills

MAY 10, 2016

This is a tool that helps you to leverage stock research and stock picking tools. Certainly an interesting application, but I’m not sure what differentiates from any other team collaboration tool. He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing.

San Jose 40

San Jose Customer Experience Mobile social media 40

William Mills

MAY 11, 2016

The tool helps people to do research and generate investment options. ^SR. Now showing custom, personalized customer video which I assume is using data analysis combined with automated video production tools. They are bringing financial data aggregation to the personal wealth management market. The tool is called Advisor Now.

Video 40

Video Lending social media Analytics 40

William Mills

MAY 11, 2016

This looks like a polling tool, to get quick client feedback, mostly about current events. The fact that this is an automated tool means it lacks authenticity. What’s the market strategy? The account has a tie into social media and sharing. This is the integration of mobile social media with trading.

Video 40

Video Mobile social media Analytics 40

William Mills

JULY 26, 2018

Videos are fast becoming an essential means of marketing for FinTech and B2B businesses as their prospects tend to have shorter attention spans and less time to gather information in general. When executed correctly, video marketing is a powerful tool that can engage your financial industry audience and drive sales.

Video 41

Video Marketing social media Fintech 41

Social Assurance

OCTOBER 22, 2021

What marketers know: traditional marketing strategies have shifted to a digital focus. However, it’s not enough to have a basic digital marketing strategy. A content marketing strategy should be at the core of your digital marketing strategy. The reward is worth it!

Branding 15

Branding Marketing social media Marketing Strategies 15

Social Assurance

DECEMBER 17, 2021

Starting a new year is a good time to hit refresh on processes in place – including your brand’s content marketing strategy. What is a Content Marketing Strategy? A content marketing strategy is the use of valuable content to reach business goals. How to Create Your Content Marketing Strategy.

Strategy 15

Strategy Branding Marketing Marketing Strategies 15

CB Insights

OCTOBER 23, 2018

They’re forcing CPG brands to rethink their entire marketing strategies and react to new trends. CPG brands partner with hotels for immersive, social media-friendly experiences. Today, new tools like online surveys, big data, at-home DNA testing, and machine vision can help companies better understand shopper needs.

Branding 73

Branding Industry Retail Strategy 73

William Mills

MAY 9, 2018

SMB new account opening and engagement is WAY behind consumer banking tools. He has more than 34 years of experience in financial technology and is a recognized leader in financial and technology marketing. Insights on social media, financial services and more are shared on their blog , or follow them on Twitter at @beyondthearc. ^SR.

Security 40

Security Samsung Strategy San Jose 40

William Mills

SEPTEMBER 7, 2016

B2B marketplace – Professional procurement tool that is open to everyone. Provides you a tool where you can engage, acquire and grow customers. Now being used as a tool for fraud detection across channels. So scammer uses Remote access tool to take over the consumers computer. Procurement is just the starting point.

Mobile 40

Mobile Cards Fraud Data 40

CB Insights

FEBRUARY 27, 2018

The project uses IBM AI tools to decipher: real-time fashion industry trends. Social media accelerates that cycle. Influencer marketing and other social media strategies help new trends travel fast, creating rapid consumer demand for hyper-cheap fashions. AI Is Already Influencing Fashion Brands.

Industry 78

Industry Branding social media Retail 78

CB Insights

DECEMBER 14, 2017

The Honest Company’s content marketing strategy that drives 151,000 visits from pre-qualified customers. A screenshot of a machine learning-based tool that will help you build your own meal replacement just like Soylent—all you have to do is enter your ingredients. It spent $10,000+ promoting the video on social media.

Video 78

Video Branding Company Strategy 78

CB Insights

JUNE 7, 2018

Since there is a great deal of variation in personality traits within demographic groups, this kind of blanket advertising is a very blunt tool. Social media (i.e. IBM DEVELOPS A PSYCHOGRAPHICS TOOL. IBM’s Personality Insights tool visualized. Set-top box viewing data. Surveys/questionnaires/quizzes.

Marketing 78

Marketing Data Analytics Examples 78