Virtual Reality Gains Traction In Retail
PYMNTS
SEPTEMBER 11, 2019
Location-based virtual reality (VR) startup The Void is partnering with mall operator Unibail-Rodamco-Westfield (URW) to open 25 new entertainment outposts in the U.S. The eCommerce operator hopes to increase purchases of furniture online via a recently launched feature dubbed Amazon Showroom that takes advantage of virtual reality tools.
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