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Personalized Marketing: What Banking Customers Really Want

Perficient

The Landscape According to Forbes Advisor: 2022 Digital Banking Survey , as of 2022, 78% of adults in the U.S. blockchain​, digital wallets​, money center banks​, emerging payment solutions, digital lending​, economic turmoil​, and fintech disintermediation). prefer to bank via a mobile app or website.

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Banks Say FinTech Innovation, Not Regulation, Is Now Their Fiercest Market Pressure

PYMNTS

Regulation has undoubtedly acted as a catalyst to major financial services trends in areas like small business (SMB) lending, faster payments and, most recently, open banking and collaboration with FinTechs. In its Global Banking Outlook 2018 survey , EY assessed 221 financial institutions across 29 markets. Cybersecurity.

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Why Banks Can’t Underestimate Consumers’ Growing Comfort with Fintechs

The Financial Brand

This article Why Banks Can’t Underestimate Consumers’ Growing Comfort with Fintechs appeared first on The Financial Brand. A traditional bank or credit union is still the primary institution for most, but a survey shows openness to digital alternatives is accelerating.

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What Financial Marketers See as Their Priorities and Challenges for 2024

The Financial Brand

This article What Financial Marketers See as Their Priorities and Challenges for 2024 appeared first on The Financial Brand. A survey of marketers at banks, credit unions and fintechs illustrates the need to pivot in response to marketplace dynamics and highlights the challenges that must be overcome to succeed.

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How Will New Overdraft Strategies Impact Consumers?

Independent Banker

Recent changes in overdraft fee practices at some banks and new product offerings by fintech providers have made a big splash in the news recently. Since the pandemic, 43% of respondents to an EY Future Consumer Index survey have changed the way they bank.

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The new competitiveness in corporate payments

Accenture

Tim brings a unique perspective to treasury management services, having worked in industry, for solution providers and in consulting, helping commercial banks meet changing client expectations with new product and market strategies. 1 Accenture, “ Accenture Open Banking for Businesses Survey 2018 ”. The threat is real.

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Why Drive, Not Size, Is Key To FI Innovation

PYMNTS

Half of medium-sized FIs prefer to observe market trends before rolling out new innovations. We surveyed executives at more than 200 U.S. The Innovation Readiness Playbook, done in partnership with digital banking and payment solutions provider i2c Inc. gauges where banks are on the road to becoming innovators.