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3 Fundamentals Every Digital Strategy (Still) Needs

Perficient

But as planning cycles shorten and companies pivot to address the unexpected, the fundamentals of strategy formulation still apply. Good strategy is grounded in insight and vision. Lousy strategy is often rife with speculation, misguided assumptions and shortcuts. Issues that can make or break customer experience success.

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Post COVID-19 Customer Experience Imperatives

Perficient

The pandemic exposed both good and bad customer experiences as companies reacted to the changing market and economic conditions. As we start to emerge from the pandemic in 2021, what should customer experience practitioners focus on to begin to ramp back up? Customers who are expecting to forever change their behaviors.

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[Podcast] WISW Episode 5: What if You Could Deliver Anything as Soon as it Was Valuable?

Perficient

podcast , we interview Jeff Small, Director of Mobile Product Strategy at Perficient about the evolution of digital product management and how organizations can think about digital products as a transformational strategy. Jim Hertzfeld is Principal and Chief Digital Strategist for Perficient. The Future Is Digital.

Strategy 493
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Who Owns Digital? Ugh, That’s the Problem for Bankers

Gonzobanker

Bank executives are coming to understand that in today’s world, the customer experience (CX) is the product, although not all have made a serious commitment to address newfound competition. The bottom line is this: most banks lack the true management leadership and operating disciplines necessary to execute successfully on digital.

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Office Depot Makes Changes In Leadership Team

PYMNTS

Office Depot has made some key changes in its leadership team, including naming a new chief digital officer. According to Chain Store Age , Kevin Moffitt is now the company’s chief digital officer. The company also named Troy Rice as president, retail division — a position that will focus on the company’s B2C customers.

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Why Commerce Should be the Key to Your Digital Transformation

Perficient

A digital transformation journey is effective for businesses because it is rooted in commerce and investing in commerce throughout a digital transformation will have a direct impact on your business and its future, starting with your go-to-market strategy. Your Go-To-Market Strategy is the North Star.

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End-to-end digitization – the key to outstanding customer experience?

NCR

For every financial services provider operating today, digital technologies and channels are a key part of the mission to deliver the highest possible standard of customer experience. As highlighted in the KPMG research, there are some big obstacles to universal digital transformation, so what should FIs do to overcome them?