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Market your community bank with first-party data

Independent Banker

Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. Community banks own an enviable amount of data, but not all are leveraging it to its fullest extent. By Mindy Charski People share important data about themselves with their community bank in myriad ways.

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The Current Banking Crisis – 10 Not So Apparent Lessons

South State Correspondent

This article highlights ten not-so-evident lessons of the banking crisis that every banker must consider going forward. Some form of this ratio will likely be applied to the national and regional banks, which means larger community banks will also be judged by this ratio. SVB’s 43% LTD used to be talked about with reverence.

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The 2023 GonzoBanker Awards

Gonzobanker

The specifics are unclear, but bankers recognized that this will be an absolute game-changing technology in future years, and delivery will change in ways we can’t even conjure yet. THE BANKER AWARDS The Bank Acquisition of the Year – goes to the unique PacWest and Banc of California deal. Employees are back to work. We are in awe.

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10 Data-Driven Ideas To Increase Branch Engagement

South State Correspondent

The concept that we allow the customer to choose how they want to bank often enables the bank to be passive in its position and give up agency. Branching, for example, is too expensive to be all things to all people. That said, branch profitability has come roaring back, given the value of deposits. This fact, however, is rapidly changing.

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Powering-Up Tools: Your Marketing and Communications Resources

Independent Banker

An interview with Chris Lorence, ICBA’s executive vice president and chief marketing officer. Meet ICBA’s Marketing and Communications Contact. Leading a team of marketing and communications experts, he is an outside-the-box thinker who believes strongly in the mission of the organization and the importance of community banks.

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2020 GonzoBanker Awards

Gonzobanker

Bankers started the year with good business plans, strong balance sheets, and optimism. And how did community banks and credit unions respond to the COVID craziness? Our clients showed banking at its best – obsessed with customer well-being, good corporate citizenship, and strong community focus. ” – Hunter Thompson.

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Community Heroes Leaving Their Mark

Social Assurance

Whatever it is, community heroes are constantly leaving their mark. From supporting small businesses to uplifting employees, here’s how Community Heroes Empower, Ignite, and Enable their communities: Empower. Community heroes empower local businesses. “ Loans provide an opportunity for community bankers to connect.