Remove Community Remove Digital Strategies Remove Marketing Remove social media
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2016 IB Social Media Leaders

Independent Banker

Congratulations to the Top 2016 IB Social Media Leaders. Independent Banker ® magazine recognizes three community banks who have conducted creative, engaging and impactful social media campaigns. Campaign: Community Promise Month. listed in alphabetical order). Bank of Ann Arbor. Campaign: Sonic Lunch.

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Paid social media’s place in your marketing strategy

Independent Banker

As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. They share tips for how community banks can get started. What is paid social? By Amy Geist. Paul, Minn.,

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15 Twitter accounts every bank executive should follow

Abrigo

The ABA has a new report out on how banks are using social media, and much of the report focuses on using Twitter, Facebook, LinkedIn and the like to boost customer service, make connections in the community and recruit staff. 14) @News_CUInsight – CUInsight is an independent source of news on the credit union community.

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Building a Discipline to Drive Digital Banking Strategy

Gonzobanker

With megabanks spending billions on digital investments each year, regional and community bank executives understand they cannot compete on resources. Instead, these players are focusing on specific niches, brand strategies and community connections to differentiate themselves. Appoint Digital Ambassadors.

Strategy 158
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Floating The Next Big Idea For Social Commerce

PYMNTS

For example, say you’re in the market for a new car. Rizvi can see a day in the very short-term future when users will put their own goods up for float, and also a day where the site becomes a consistent commerce channel for manufacturers and community members. They will accept 76 floats at $500.00

Hawaii 141
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Social Assurance Hires Bank Marketer for Client Growth and Success

Social Assurance

Social Assurance, a software and marketing solutions leader in the financial services industry, has announced that Jaime Falkner, CFMP, has joined its team as their Client Growth Manager. After sitting in the seat of the bank marketing director, I find so much joy to be a strategic partner with those bank marketers.

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Innovation All the Time

Independent Banker

Even with technology’s increasing influence on retail banking, it’s not typical for a community bank to have one of its most senior and trusted executives concentrate primarily on leading consumer product and payments innovation. The role of Alex Jimenez, senior vice president and director of digital and payments innovation at the $7.2