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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.

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7 ways community banks can boost profitability

Independent Banker

A profitability strategy has a lot to factor in given today’s uncertain market. Here’s what community bankers need to know when planning their budgets for the next year. Luckily, there are several strategies in community banks’ toolbox for boosting profitability, even in a low interest rate environment. Build a lending niche.

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Small banks: Big challenges and big opportunities

Abrigo

Relationship focus helps CFIs Small banks can leapfrog competitors and better serve their communities by combining their unique advantages with smart management and partnerships. How can community financial institution leaders manage their challenges and seize their opportunities at the same time?

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AML human trafficking red flags and other ways banks can support victims

Abrigo

Takeaway 2 AML staff should recognize human trafficking red flags and know their customers well to help detect suspicious activity in their communities. One issue that hurts people and communities everywhere is human trafficking, and January is Human Trafficking Awareness Month.

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Community Banks Embrace Faster Payments’ Competitive Edge

PYMNTS

Community banks are pushing for a stronger role with their small business (SMB) customers. However, through an embrace of FinTech collaboration and industry consolidation, community banks appear poised to further dispel assumptions of a lack of digitization. has dropped from 8,000 in 2004 to about 5,400 in 2018. Strengthening SMB Ties.

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Community banks are thriving in Texas

Independent Banker

With the record growth of San Antonio, Houston and Austin, southern Texas is becoming a hub for business. Here’s how four community banks are thriving in this environment. There’s a lot of energy in the southern half of Texas, and it’s not just the resources that power our homes and cars. Photo by Dennis Burnett.

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A Rising Texas Star

Independent Banker

Capital market access and employee ownership help fuel Veritex Community Bank’s rapid growth. After a career of nearly three decades as a banker serving various community and regional institutions in the Dallas-Fort Worth area, C. Veritex is a combination of the words “veritas,” which means truth in Latin, and “Texas.”

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