article thumbnail

How Small Banks Can Counter Fintech & Megabank Marketing Budgets

The Financial Brand

Community institutions are losing share among Millennial and Gen Z segments. The post How Small Banks Can Counter Fintech & Megabank Marketing Budgets appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Analytics and first-party data can help reverse the trend.

article thumbnail

Banking’s Hard Fork in the Post-Neobank Era

Gonzobanker

According to Investopedia, “Forks may be initiated by developers or members of a crypto community who grow dissatisfied with functionalities offered by existing blockchain implementations.”. Embedded is the new “protocol” – but banks must decide between an embedded fintech and an embedded finance strategy. Banking’s Hard Fork.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 (More) Ways FinTechs Can Benefit from Hosting a Podcast

William Mills

The most exciting aspect of being immersed in the fintech world is that it is constantly changing and evolving. Hosting a fintech podcast is not only a great opportunity to share your thoughts on trends and events in the community, but it also has some significant potential benefits from a business standpoint. SEO Benefits.

Fintech 41
article thumbnail

Disruptors: The bogeyman for traditional banks?

Long Lasting Ideas

It’s no secret that the Fintech world is exploding. And while some innovations, like mobile banking apps, are marvelous opportunities for community banks to improve customer service and solidify their customer base, there are some scary trends at play that could radically transform banking as we know it and spell bad news for smaller banks.

article thumbnail

FICO Women Leaders: Sharing Our Insights and Success

FICO

I founded a FICO Women Leaders initiative that uses networking and the power of community to help women succeed as leaders in a highly complex technology firm. We have also organized regional forums for female leaders in fintech, such as a recent Women in Leadership event held in Toronto in December 2022. Join us there!

article thumbnail

10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Casey Christopher, Chief Empowerment Officer at Quontic Bank (NY, $835mm), and Brooke Ybarra, VP of Innovation Strategy at the ABA, provided bankers with a working knowledge of the current regulatory environment and how each technology works. Bank Marketing Lesson 4: Empowering Marketers.

article thumbnail

FinovateFall 2017 Live Blog – Day 1

William Mills

Using Adobe to show how a community bank might find/organize their existing “assets” (photos/video?/etc.) Now speaking about personalization strategy; I’m assuming basically for an FI’s web sites. I know of several FinTech companies that started as Adobe Web Site Developers for community banks.