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Community banks – Technology, reliability and a cautionary tale

Long Lasting Ideas

1994, in the days when telephone banking was new and transactions were still. Carolina community bank. Continue reading Community banksTechnology, reliability and a cautionary tale at Bank Marketing Strategy + Ideas. He made a $1,500 deposit in cash to open the account.

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4 ways to track your bank’s marketing performance

Independent Banker

Measuring the success of your community bank’s campaigns can lead to greater ROI, increased conversion rates and a game plan for future initiatives. From mailers and e-newsletters to social media posts and events, there are countless ways to spread the word about your community bank and its offerings. By Taylor Hugo.

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Disruptors: The bogeyman for traditional banks?

Long Lasting Ideas

And while some innovations, like mobile banking apps, are marvelous opportunities for community banks to improve customer service and solidify their customer base, there are some scary trends at play that could radically transform banking as we know it and spell bad news for smaller banks.

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FinovateFall 2017 Live Blog – Day 1

William Mills

Using Adobe to show how a community bank might find/organize their existing “assets” (photos/video?/etc.) Now speaking about personalization strategy; I’m assuming basically for an FI’s web sites. I know of several FinTech companies that started as Adobe Web Site Developers for community banks.

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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Another popular tactic was that since many banks are ahead of budget this year due to the faster than anticipated rise in margins, many banks are increasing spend on technology and marketing in the back half of this year to set themselves up for success in 2023.

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Bank Marketers: Are You Connecting with Seniors to Meet Their Needs?

Long Lasting Ideas

While much of the advertising dollar goes to the prized 18-to-35 demographic, Bill Murtha’s recent post on mature adults gives powerful witness as to why marketing to mature adults is critical, especially for community banks and credit unions. Nearly 8,000 people turn 65 daily in the United States. Independent Living.

Meeting 40
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Buying a CRM, Where Do Banking Leaders Start?

The Financial Brand

This article Buying a CRM, Where Do Banking Leaders Start? For many community banks and credit unions, finding the right CRM system can feel like boiling the ocean. This article Buying a CRM, Where Do Banking Leaders Start? appeared first on The Financial Brand. Where should they start?