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Community banks – Technology, reliability and a cautionary tale

Long Lasting Ideas

1994, in the days when telephone banking was new and transactions were still. Carolina community bank. Continue reading Community banksTechnology, reliability and a cautionary tale at Bank Marketing Strategy + Ideas. He made a $1,500 deposit in cash to open the account.

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4 ways to track your bank’s marketing performance

Independent Banker

Measuring the success of your community bank’s campaigns can lead to greater ROI, increased conversion rates and a game plan for future initiatives. From mailers and e-newsletters to social media posts and events, there are countless ways to spread the word about your community bank and its offerings. By Taylor Hugo.

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Building your growth plan: Key metrics to consider - Part 4

Abrigo

The wave of technological innovation that has swept the business world in the past several years has fundamentally altered how many industries do business. Perhaps no industry has been so disrupted by this wave of technological innovation as the banking industry.

Software 150
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Disruptors: The bogeyman for traditional banks?

Long Lasting Ideas

And while some innovations, like mobile banking apps, are marvelous opportunities for community banks to improve customer service and solidify their customer base, there are some scary trends at play that could radically transform banking as we know it and spell bad news for smaller banks.

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New Marketing Competencies for Community-Based FIs

Gonzobanker

Hey, community bank and credit union marketers: Imagine that you’re sitting in your office, and your CEO comes in and says, “Got a minute? I’m putting together a presentation for the board, and I need to tell them what the Marketing department is really good at.” ” You’ve got a minute.

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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Another popular tactic was that since many banks are ahead of budget this year due to the faster than anticipated rise in margins, many banks are increasing spend on technology and marketing in the back half of this year to set themselves up for success in 2023. Bank Marketing Lesson 4: Empowering Marketers.

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FinovateFall 2017 Live Blog – Day 1

William Mills

Using Adobe to show how a community bank might find/organize their existing “assets” (photos/video?/etc.) Now speaking about personalization strategy; I’m assuming basically for an FI’s web sites. I know of several FinTech companies that started as Adobe Web Site Developers for community banks.