Branding Online San Francisco social media 
PYMNTS
DECEMBER 12, 2019
To open 14 locations through next year, brand incubator and shopping website Verishop made a deal with U.S. Aside from being an online marketplace where consumers can buy from trendy apparel brands such as LoveShackFancy and Vince, the company has chosen to roll out some of its own brands.
PYMNTS
JULY 3, 2018
A recent California Supreme Court decision that essentially allows a negative Yelp post to stand about a lawyer could help determine how online reviews are treated in the future. An appeals court rejected Yelp’s argument, but the Supreme Court found in favor of the online review platform. A colleague disagreed.
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PYMNTS
DECEMBER 5, 2019
If one were to make a list of products for a cutting-edge fashion brand aimed at capturing the emerging Generation Z market, it is safe to assume that “foxtail keychains” would not make the top 10. And while the brand is often described as “punk,” “goth” and “extremely eclectic,” Lynn noted in an interview that she doesn’t see it this way.
PYMNTS
AUGUST 17, 2016
Pixlee , a San Francisco-based startup, allows retailers or brands to market directly to customers by using their own photos through curating them from social media or having the customer directly submit them for use, which the company says leads to a more authentic and engaging shopping experience for consumers.
PYMNTS
AUGUST 8, 2018
There are brands that claim to take the customer experience to the max — and then there are brands that redefine what exactly the max means. When one teenaged customer wrote to the brand to complain about his beloved Chubbies shorts, which had been pilfered from his locker by a local bully, Chubbies sprang into action. “We
PYMNTS
AUGUST 6, 2019
ikonis, for instance, went on a trip to China and saw how they used WeChat for anything they do from ordering and paying for a taxi to making online purchases. A yellow hat will pop up, which represents its brand. The actual booking through the platform is made directly with an airline or an online travel agency (OTA).
PYMNTS
OCTOBER 16, 2020
The digital-first shift means there are more options for smaller, direct-to-consumer brands, to find first-time customers from around the country or even the world. Here’s how some really creative D2C brands are using new tech to do that. But Sticky.io 13-14 Amazon Prime Day. Capitalizing On Direct To Consumer.
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