PYMNTS

APRIL 9, 2018

On Monday (April 9), American Express unveiled a new global brand platform and marketing campaign dubbed “Powerful Backing: Don’t Do Business / Don’t Live Life Without It.”. While we have always been known as a relationship company, many people have considered us as only a consumer brand. Chicago and San Francisco.

Branding 129

Branding San Francisco Chicago Study 129

PYMNTS

AUGUST 1, 2019

With upgrades to its mobile app and new product offerings, Dunkin’ Brands grew its digital and delivery platforms while rolling out menu innovations with broader customer appeal in the second quarter. The quick-service restaurant (QSR) brand added 46 net new Dunkin’ locations in the U.S., Menu Innovation.

Innovation 122

Innovation New York City Branding National 122

PYMNTS

FEBRUARY 5, 2018

As department stores reconsider their real estate and business models, Macy’s is testing out pop-up stores in 10 cities — from Las Vegas to New York — in a new concept named “The Market @ Macy’s,” CNBC reported. Compared to traditional pop-up stores, Macy’s own staff services the brands.

Las Vegas 116

Las Vegas Marketing Branding Retail 116

PYMNTS

JULY 10, 2019

We find the most effective solutions to prevent counterfeit are based on partnerships that combine Amazon’s technology innovation with the sophisticated knowledge and capabilities of brands,” said Dharmesh Mehta, vice president, Amazon Customer Trust and Partner Support. “We

Tools 128

Tools Marketing Branding United States 128

PYMNTS

MAY 16, 2019

The trouble with direct-to-consumer (DTC) brands is that the name belies how hard it actually is to reach and recruit the consumer. This is particularly hard for unknown emerging brands — and it gets exponentially harder the more crowded the field gets with competitors. The subscription can be cancelled anytime.

New York City 158

New York City Innovation Branding New York 158

PYMNTS

DECEMBER 23, 2019

Jason Robins, the co-founder and CEO of DraftKings, is going to run the new company, which will be incorporated in Nevada and keep its headquarters in Boston. The company currently has offices in New York, New Jersey, San Francisco and Las Vegas. The new deal with the other companies gives DraftKings a valuation of $3.3

Las Vegas 130

Las Vegas San Francisco Boston Nevada 130

PYMNTS

NOVEMBER 15, 2018

In the 1960s, Avis turned to its marketing agency in hopes of tackling a challenge: the car rental company wanted to keep pace with Hertz, which was the top brand for car rentals. The agency, Doyle Dane Bernbach, came up with the tagline “We Try Harder” — to highlight the brand’s position as a challenger. Car Rental Innovation.

Innovation 134

Innovation Industry New York Groups 134

PYMNTS

SEPTEMBER 19, 2019

Apparel used to be mostly a brick-and-mortar retail experience, but that has changed drastically over the last few years – and has been one of the main innovations when it comes to commerce related to the clothes we wear. Customers on Walmart.com can access styles from brands like C&C California, Butter Super Soft, Puma and BCBG.

Retail 137

Retail Innovation San Francisco New York City 137

PYMNTS

JUNE 2, 2020

Zip Co Ltd, the Australian buy now, pay later (BNPL) company, is acquiring rival QuadPay , the New York-based payment installment platform, the firms announced on Tuesday (June 2). competitors in the booming consumer finance market. competitors in the booming consumer finance market.

Marketing 130

Marketing US New York Cards 130

PYMNTS

DECEMBER 1, 2017

I don’t see enough brands that are really breaking boundaries for plus-size fashion, that are actually designing for plus-size bodies, or for a diversity of shapes,” Kat Eves, a Los Angeles-based stylist who works exclusively with plus-size men and women, told The Wall Street Journal. million by New York & Company.

Marketing 135

Marketing New York Los Angeles Branding 135

PYMNTS

JANUARY 30, 2020

The gap in the market, she believed, was between finding a product – via skincare articles, blog posts or influencers – and knowing whether or not they should spend the money to try it out. The goal for the brand, according to Nyambi, is to make customized and personalized skincare guidance accessible to any consumer who wants it.

Marketing 131

Marketing Video Branding New York 131

PYMNTS

SEPTEMBER 16, 2019

The first Influencer Fraudnomics Summit in New York City on Tuesday (Sept. 17) will discuss the fraud problem stemming from influencer marketing. The event strives to unite the worlds of communications and marketing to stimulate conversations about digital marketing and influencer campaigns, PR Daily reported on Monday (Sept.

social media 150

social media Regulation New York City Baltimore 150

PYMNTS

NOVEMBER 22, 2018

There isn’t a lot of room to really innovate the Thanksgiving turkey. It’s 2018, after all, and there are now many new ways to prepare a turkey and new gadgets help with that preparation. Mostly recently newly New York U.S. So is this innovation worth investigation? Or is there? The Instant Pot Solution. “I

Innovation 168

Innovation National New York Maine 168

PYMNTS

AUGUST 16, 2019

Kohl’s , for instance, will bring emerging brands to over 50 physical retail locations and online starting in the fall through Curated By Kohl’s. The retailer also plans to team with Facebook on brand curation starting next year — “identifying and engaging with brands that have built a strong online community on the social media platform.”.

Branding 101

Branding Retail social media Houston 101

PYMNTS

MAY 4, 2019

The realm of quick service restaurants (QSRs) is and actually always has been a pretty innovative space. The drive-thru window, for example, first met the market in 1947 when it was introduced to the world by Sheldon “Red” Chaney, operator of Red’s Giant Hamburg in Springfield, Missouri. Each has a Whopper, French fries and a drink.

Innovation 134

Innovation Los Angeles New York City Course 134

PYMNTS

MARCH 1, 2019

markets, aiming to generate repeat visits as part of its experiential retail efforts. DSW President Bill Jordan said in an announcement that the company was “encouraged by the reaction we’ve received to our nail bar test at our two warehouses in Columbus” and that they are looking forward to “additional learnings” in new markets.

Branding 129

Branding Retail Columbus Las Vegas 129

PYMNTS

JULY 28, 2016

While a very real glass ceiling might be under assault in the political field, online-only brands that eschewed traditional methods of starting up are seeing themselves approach a limiting barrier of their own kind. Rather than be held back, though, more than a few brands are proving strong enough to break through.

Branding 100

Branding Online New York Training 100

PYMNTS

MAY 5, 2020

For a business built on a nomadic and innovative business model, the two-year-old firm has reacted quickly and expertly to an unforeseen crisis by pushing into eCommerce. Here’s the basic business model: Schildt selects a location and alerts local beverage, food and wellness brands about the installation’s launch.

Retail 150

Retail New York City New York social media 150

PYMNTS

NOVEMBER 1, 2018

As Hershey’s Brand Publicity Lead Anna Lingeris told CNN, “as the #1 Halloween candy (with over half of candy buyers purchasing Reese’s), Reese’s has come up with a solution: Give us your unwanted candy, and we’ll give you what you actually want – Reese’s Peanut Butter Cups.”. and run until 9:00 p.m.

New York City 148

New York City New York Branding Survey 148

PYMNTS

NOVEMBER 9, 2018

For digitally native brands moving from the web to brick and mortar, startups are providing a platform to help with the transition. When brands are ready to open up shop, Nejati seeks to help them go from idea to grand opening in about a month. Pop-Up Retail Trends.

Los Angeles 144

Los Angeles New York Branding Retail 144

South State Correspondent

MAY 1, 2024

For inspiration in banking innovation, we often look to other industries. Honkook Kim and his Gentle Monster Brand is a perfect example. Instead of thinking traditionally, Gentle Monster pursued a strategy of innovation and creativity to become the hottest sunglass company globally, creating a company currently valued at $900 million.

Innovation 195

Innovation social media Branding Marketing 195

PYMNTS

NOVEMBER 5, 2018

The move will bring 100 popular small businesses and digital brands on Facebook and Instagram into retail stores — just in time for the holiday shopping season. The Market @ Macy’s helps both emerging and established brands reach new audiences by showcasing them in a physical space inside Macy’s. “The

Las Vegas 149

Las Vegas San Antonio Los Angeles San Francisco 149

PYMNTS

NOVEMBER 8, 2019

Instead, he decided to create his own, believing there was a better way to do luxury goods secondhand than what was already on offer in the market. million seed round, as the latest entrant hoping to capture the secondhand luxury market. Wardrobe recently launched from its public beta, powered by a $1.5

Innovation 109

Innovation social media Metro New York 109

PYMNTS

FEBRUARY 24, 2020

But with consumer spending holding steady, it’s important for retailers to grasp the opportunity to create innovative ways to get, keep and grow customers. One of the most commonly talked-about and executed strategies in the 2020 connected commerce world is experiential marketing. The consumer now has a candle with a personal brand.

Retail 210

Retail Branding New York City Indiana 210

PYMNTS

JULY 13, 2017

Like many innovators starting out, BarkBox cofounder and CEO Matt Meeker was a man looking to solve his own problem. I have a Great Dane named Hugo, which is fairly rare in New York City. And that enthusiasm for their first product pushed BarkBox to expand more than its user base in its early days; it’s also shifted its brand.

Branding 100

Branding San Francisco New York City New York 100

PYMNTS

AUGUST 9, 2019

The North Face , for instance, is opening a new experiential retail store in the New York City’s SoHo neighborhood as it plans to make existing stores into “basecamps for exploration.”. Innovations include a Half Dome scent, which the company describes as “signature” and will transport shoppers to the great outdoors.

Retail 108

Retail New York City New York United States 108

PYMNTS

JANUARY 16, 2020

billion merger deal with Switzerland’s tourism shopping tax refund company Global Blue , earning it a listing on the New York Stock Exchange (NYSE), the companies announced Thursday (Jan. Global Blue is the clear market leader in the attractive and growing Tax Free Shopping ecosystem worldwide,” said Farley.

Taxes 130

Taxes New York Virginia Leadership 130

PYMNTS

MARCH 19, 2018

With this technology — which as undergone a trial period at three of its locations in New Jersey, New York and Florida — customers can experiment with moving items around a virtual room through a tablet in the retailer’s stores. The innovations come as Macy’s seeks to evolve in the face of competition.

Mobile 143

Mobile Las Vegas New Jersey New York 143

PYMNTS

SEPTEMBER 12, 2016

And while people like yogurt — apparently, a lot — until very recently, it was not a product anyone really thought much about or tried to innovate. It was apparently the yogurt innovation the American public didn’t know it needed. market by about seven years. Innovation-Minded. was Greek yogurt.

Innovation 100

Innovation New York United States Retail 100

PYMNTS

JULY 22, 2019

While not exactly an empire yet, the online retailer launched its 13th store in New York City last month and it features the ability to use cash, answering a complaint that’s been lodged at unattended retail generally. New Developments. Similar results were reported by RBC Capital Markets after analyzing Amazon Go productivity.

Innovation 125

Innovation San Francisco Retail Study 125

PYMNTS

MARCH 6, 2019

Corelle Brands has been around for a while — like 100 years. By today’s standards, it looks anything like an innovative brand. But then, looks can be deceiving — 100 years ago, Corning Glass Works had just introduced a massive innovation into the lives of home cooks everywhere. Mostly recently, New York U.S.

Branding 108

Branding Millennials Innovation Marketing 108

CB Insights

SEPTEMBER 26, 2018

One solution: in-house healthcare innovation labs. We put together a list of healthcare innovation labs from new entries to the field, as well as some of the oldest — and most familiar — names in health. Sometimes corporate innovation goes wrong , and we’ve written about corporate innovation theater before.

Innovation 73

Innovation Cleveland New York New York City 73

PYMNTS

JULY 22, 2016

No, the only way you can get your hands on these “exclusive” bad boys is if you follow Warby Parker on Snapchat , where the brand shared a Snapchat story with its followers containing a URL taking users to a page where they could purchase the super-limited edition frames, according to TechCrunch. This is a Snapchat exclusive, after all.)”.

Branding 100

Branding social media Video Retail 100

PYMNTS

FEBRUARY 18, 2020

So get ready for quirky marketing, quirkier products, retro strategies and decidedly futuristic pricing as the business contends with a downturn. cereal market has lagged recently, with a slight uptick in 2019. Nutritional content is a primary concern for new product development in mature markets such as North America and Europe.

Trends 160

Trends Branding Strategy New York 160

PYMNTS

OCTOBER 1, 2020

The Small Business Digital Readiness Diagnostic tool is intended to expand the New York-based global financial services company’s Digital Doors curriculum, which promises to ensure businesses have the right devices to maximize their digital presence. “In

Tools 262

Tools Cards Guidelines Online 262

PYMNTS

FEBRUARY 15, 2019

20, which is the day that the brand is expected to announce a foldable phone and the Galaxy S10, Apple Insider reported. The outlet reported that the first Samsung stores will be at Roosevelt Field on Long Island, The Americana at Brand in Los Angeles and The Galleria in Houston. The company will reportedly open three stores on Feb.

Samsung 123

Samsung Los Angeles New York City Apple 123

PYMNTS

JUNE 15, 2016

YouTube alone would be almost impossible for any but the world’s largest brands to take on, and once all those other channels are in, well, user-generated content (UGC) might represent a great opportunity for brands, if only there were a place for brands to easily separate the wheat from the chaff.

Branding 100

Branding Video Mobile Bitcoin 100