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Direct-To-Consumer Firms Rethink Facebook Advertising

PYMNTS

Direct-to-consumer advertising on Facebook has reportedly hit a rough patch, with spending by brands decreasing there. The trend comes at a time when brands are facing other changes on the social media site. That’s not the only recent news that involves brand and Facebook. Less inventory reportedly then led to higher prices.

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How the Pandemic Has Changed Holiday Season Shopping

Perficient

As we enter into the 2020 holiday season and great uncertainty remains around what to expect, it’s critical to map out your strategy and how to deal with the challenges that may present themselves over the next three months. Smart businesses will figure out how to spread out the excitement and intensity.

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A new digital bank needs a new customer service experience

Insights on Business

Next is a digital bank, completely disassociated from the Bradesco brand. They use the Bradesco infrastructure, but they operate in parallel. Next was born to complement Bradesco’s strategy. For Bradesco, a large Brazilian bank, NEXT is the answer. Hyper-connected journey.

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Growth Loops – The New Way To Grow Bank Product Sales

South State Correspondent

As mentioned above, it takes focus away from creating a brand and a value proposition in a product. Instead of thinking about how you can grow customers, the commercial lending team often thinks about increasing loans. By focusing on how to create a growth loop, you have to focus on the product as much as sales and marketing.

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GonzoBanker’s Post-Pandemic Customer Care Playbook

Gonzobanker

Over the past year and a half, customers learned that although they may have been mandated to stay at home, they did not have to accept being told how to do their banking. Today’s agents are resolving lengthier and increasingly technical issues, and turnover remains a fact of life in even the very best-run operations. Technology.

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This Week In Amazon Vs. Walmart: The Battle For Consumers

PYMNTS

It was a week with a fair amount of push back on the road, particularly on Amazon’s side of the ledger with choppy waters in both its delivery operations and ongoing expansion into healthcare. Surescripts’s claims are unfounded, false and appear to be part of their overall market strategy,” a ReMyHealth spokesperson said.

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The Future Of Fashion: From Design To Merchandising, How Tech Is Reshaping The Industry

CB Insights

In this report, we dive into the trends reshaping how our clothes and accessories are designed, manufactured, distributed, and marketed. How AI is influencing brands. D2C brands shun physical retail. Fashion brands of all sizes and specialties are using technology to understand customers better than ever before.