PYMNTS

DECEMBER 15, 2017

Today, it’s also about telling a story and building an experience that makes customers want to shop with the brand again. Yet luxury brands have been slower than most other retailers to embrace digital innovation – for storytelling or for anything else. If they’re not there, they’re losing out to other brands who are.

Retail 129

Retail Branding Mobile Tools 129

Perficient

SEPTEMBER 29, 2020

In August, we surveyed 154 marketing executives to find out what they think is likely to happen this holiday season and how they’re preparing for it. What will be different this holiday season and how to adjust your strategy accordingly. How to determine if your priorities or investments should change.

Marketing 294

Marketing Branding Data Industry 294

PYMNTS

JANUARY 11, 2021

Digitization was no longer simply a benefit, but a necessity — and according to Georgakopoulos, treasurers had an important seat at the leaders' table to guide the enterprise toward greater agility, expansion into new markets and customer segments, and an overall optimized financial strategy.

Payments 198

Payments Strategy Fintech Tools 198

Insights on Business

MARCH 6, 2019

Gartner credits this to the “maturation” of AI capabilities and how rapidly AI has become an “integral part” of digital strategies. [2] 2] How do you do better predictions, how do you automate things you don’t want to do, how do you optimize your business? Digital humans by UBS and U Bank [6].

Customer Experience 195

Customer Experience System Management Digital Strategies 195

Insights on Business

MAY 12, 2017

To further complicate the landscape, customer expectations continue to evolve, as they anticipate seamless service and experience across brand touchpoints. Their challenge, of course, will lie in how to sustain that focus as they expand services and product offerings under growth pressure.

Customer Experience 154

Customer Experience Fintech Analytics New York 154

Cisco

OCTOBER 19, 2020

Successful business resilience: How it ensures employee safety, operational continuity, and excellence in customer service. Reinventing applications: How to connect application performance with the experience of the new digital consumer.

User Experience 71

User Experience America Security Digital Banking 71

Cisco

APRIL 7, 2019

It’s clear retail banks need to adapt to emerging trends to stay relevant in today’s market. Mobile-first banking is an immediate driver of digital strategy. How Chatbots and Voice are Shaping the Future of Banking (The Financial Brand). See how Cisco protects Heritage Bank endpoints with Cisco AMP.

Trends 64

Trends Cyber Security Big Data Analytics 64

PYMNTS

FEBRUARY 7, 2020

However, Bombas was somewhat different — though it began, like many startups, with looking to fill a market hole. There is real value for us in being a brand that uses Afterpay,” Weinstock said. As it heads into 2020, however, the question Bombas is tackling is how to do more with that in terms of the digital experience.

Digital Strategies 168

Digital Strategies Strategy Data Customer Experience 168

Cisco

APRIL 7, 2019

It’s clear retail banks need to adapt to emerging trends to stay relevant in today’s market. Mobile-first banking is an immediate driver of digital strategy. How Chatbots and Voice are Shaping the Future of Banking (The Financial Brand). See how Cisco protects Heritage Bank endpoints with Cisco AMP.

Trends 48

Trends Cyber Security Big Data Analytics 48

Independent Banker

OCTOBER 31, 2021

Demand for digital banking products and services is on the rise across different geographic markets and customer demographics. “In In order to stay competitive, we thought it was important to have various digital loan offerings available for our customers,” Jundt says. Bankers add personal touch to digital lending platforms.

Lending 91

Lending Community Bank Community North Dakota 91

PYMNTS

JULY 22, 2016

VocaLink is clearly part of that strategy. “[VocaLink] is quite fine in m-commerce and eCommerce, but the physical part was missing so that’s a natural synergy,” he explained, adding that the “marriage of the two offerings” makes a lot of sense. It has often been suggested that that small number of U.K.

Payments 100

Payments Mobile Strategy Digital Strategies 100

Perficient

NOVEMBER 20, 2020

As all marketers know, visual content creation can be a long and expensive process. Stock footage and photography exists, but they don’t always quite fit the bill when you are wanting to create powerful, on-brand digital experiences. How to Get There. For example, let’s say you sell pickup trucks. And you might be right.

Video 322

Video Tools Digital Strategies Marketing 322

FICO

MARCH 28, 2023

While most marketers were comfortable using data and had access to a wide variety of data types, there was an interesting disconnect. Your ‘Digital Teams’ have become the productivity backbone of your digital strategy. This points to a bigger issue. Innovation and efficiency can go together.

How To 52

How To Analytics Data Strategy 52

CB Insights

JANUARY 6, 2019

From supply chain and inventory improvements to new payment options, these brands are going all in on digital. Pilot testing of these centers is ongoing to collect data on how to improve in-store customer experiences. CVS — Digital Innovation Lab. Founded: 2015 . Key People: Carolina Michaud, Director.

Innovation 77

Innovation Retail Branding Technology 77

Perficient

NOVEMBER 12, 2020

Digital agencies merged decades-old creative and marketing experience with emerging user experience and interactive technology expertise to accelerate the dot com boom and give countless brick and mortar companies their digital start. But, as brands commoditize digital offerings, creative is not enough.

How To 508

How To Branding Customer Experience Industry 508

CB Insights

MAY 10, 2018

Before BCG and McKinsey and Bain, most business people dismissed “strategy” as something for generals and political campaigns. They used every available resource to understand industries, markets, consumer sentiment, and companies’ product lines. Consultants did this because clients weren’t.

Strategy 78

Strategy Management Analytics Tools 78

Independent Banker

AUGUST 25, 2016

For instance, she calls Facebook “the pub” for its accessibility to connect with clients, stay top of mind for promotional events and share stories to humanize a bank’s brand. A global look at which platforms control most of the market. Similarly, LinkedIn she touts as “the tradeshow” or “conference.”. “On Expand your reach.

social media 70

social media Community Bank Community Video 70

Gonzobanker

APRIL 24, 2019

Hosting marketing and sales execs at Caesars Palace is kinda asking for it, isn’t it? In five short years, The Financial Brand Forum has grown from startup to become the preeminent financial industry event. Digital Growth Institute ’s James Robert Lay presented a “how to” guide with a framework and examples.

Branding 136

Branding Conference Strategy Oregon 136

CB Insights

MAY 15, 2019

We’ve written about corporate innovation theater before — and how sometimes corporate innovation goes wrong. Visa — One Market Center. Key people: Chris Curtin, Chief Brand & Innovation Marketing Officer; Shiv Singh, Senior Vice President of Innovation & Strategic Partnerships. Founded: 2013. Founded: 2017.

Innovation 78

Innovation blockchain Technology Groups 78