Remove Branding Remove Community Remove Events Remove Millennials
article thumbnail

Homesharing Platforms Vie For Millennial, Gen Z Travelers

PYMNTS

They want convenient booking tools, fast payment methods and secure reservations when planning their trips, and these needs have not changed much as millennials have come of age. Millennials and younger generations are digitally minded and want to interact with brands that can answer their personal requests through online and mobile channels.

article thumbnail

How Madhappy Turned T-Shirts Into A Lifestyle Brand

PYMNTS

When the brand is a well-known luxury provider like Dolce Gabbana, it can charge whatever it wants for a T-shirt, since the customer is arguably not purchasing the shirt so much as the cache of the logo on it. The hoodies feature the brand’s unique hand stitching — which according to Madhappy means that no two hoodies are ever exactly alike.

Branding 124
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Macy’s Spotlights Women-Owned Businesses With SoGifted

PYMNTS

Macy’s is partnering with the female-led millennial venture capital fund SoGal Ventures to launch an in-store initiative focused on women-owned businesses, Macy’s said in a press release on Thursday (Dec. The SoGifted shops feature products and gifts from women-founded enterprises in the SoGal community. Lauderdale. 14 at 6:30 p.m.

Las Vegas 136
article thumbnail

What Moved Movado About MVMT

PYMNTS

A lifestyle brand for millennial buyers with an eye for design – but perhaps not the pocketbook for designer prices – the watch and accessories startup MVMT started on its path in 2013. After doing some research on suppliers, the duo found quite a staggering gap between wholesale and retail prices in watch brands.

article thumbnail

Glossier And Outdoor Voices Make Fashion More Accessible

PYMNTS

At TechCrunch’s NYC Disrupt event this week, Glossier and Outdoor Voices ‘ founders spoke about how their companies are shaking up their respective industries by bringing out about a more friendly and inclusive approach to engaging with consumers.

article thumbnail

10 ideas to boost your bank brand

Long Lasting Ideas

Ok kids, it’s time to loosen your tie and consider some unconventional ways to boost your bank’s brand. These are ideas that shatter the notions of conventional bank marketing: Have a little fun at the expense of your competitors: One major bank brand uses green bicycles and a marching band to pump up its brand.

article thumbnail

Tapping Into Experiential Marketplaces To Turn Expertise Into Adventure

PYMNTS

Today, Simpson believes it’s easier than ever before to build a brand online with tools like Instagram and Facebook. Among many examples, she has seen DJs creating music festivals, artists and chefs in London creating events in Tuscany and fitness influencers offering retreats around the U.K.