Branding Case Study Customer Experience Management 
Perficient
MAY 6, 2022
According to industry research, 73% of all people point to customer experience as an important factor in their purchasing decisions. Moreover, customers in the financial services industry are increasingly interested in using their go-to firm to cover more of their needs, rather than using multiple providers.
Perficient
FEBRUARY 24, 2021
In a world where retail has changed and consumers remain at home, how do brands reimagine the task of getting products to customers? podcast , we interview Jon Bostock, best-selling author, innovator, co-founder and CEO of Truman’s and learn how brands that innovate will win in a rapidly changing digital-first economy.
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South State Correspondent
MARCH 23, 2022
If your bank struggles to create a clear value proposition and brand differentiation, then we have a case study for you. Their secret – fanatical customer service. Instead of marketing, the Bank strategically focuses on two areas – product development and customer service.
Perficient
DECEMBER 2, 2020
Our financial services team recently spoke with the great Jim Marous, the co-publisher of The Financial Brand and the publisher of the Digital Banking Report. We were prepping for our webinar, “ Digital Strategy Lessons Financial Institutions Can Learn From Top Brands in Other Industries ,” which we’re co-hosting with him on December 8th.
Gonzobanker
MAY 14, 2018
Financial Brand Forum , an exponentially growing event now in its fifth year – targeted at the morphing worlds of financial marketing, sales and service – is a well-oiled machine with several coats of highly buffed wax. What could possibly go wrong? As it turns out, a LOT can go right. Digital First Now! Expo Hall Surprises.
PYMNTS
SEPTEMBER 18, 2019
In the latest Payments And The Platform Economy Playbook , PYMNTS looks at how marketplaces are responding to the counterfeit threat as well as how they are continuing to innovate the customer experience. What’s New in the Platform Economy. eCommerce giant Amazon is even experiencing counterfeit product challenges. Counterfeit Problem.
Social Assurance
MARCH 1, 2021
It takes less than 30 seconds to look up a financial brand, learn where they are located, and explore the services they provide. During this time, customers can also read through a couple of reviews, forming a first impression that can be hard to change. In order for your financial brand to stand out, you have to cover all your bases.
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