BankBazaar

FEBRUARY 17, 2020

As someone who started her career in marketing in the pre-millennial era, and now having seen a couple of generations, the differences are very stark and very interesting as well. Millennials and GenZ are demanding and quite unforgiving. What are the specific technologies that have driven these changes?

Marketing 78

Marketing Branding Millennials Video 78

NCR

JANUARY 25, 2017

As Larry Augustin, chief executive of customer relationship management software firm SugarCRM, wrote in an article for Global Banking and Finance Review , banks should always be looking for the optimum customer experience, whatever form it might take. “Is a digital solution always the best way?”

Customer Experience 40

Customer Experience ATM Technology Millennials 40

South State Correspondent

MAY 2, 2022

As a result, bankers love the idea of a sales funnel – put enough prospects at the top of the funnel, and a certain number of customers will fall out the bottom. Add more resources, and you get more customers. Here is a fun exercise – Ask a bank product team, “How do you grow customers?” It is easy to understand.

social media 195

social media Management Marketing Resources 195

PYMNTS

APRIL 24, 2018

First, the most critical thing a brand can do is consider its customer before all else. How can customer experience be improved? Dwyer says brands with a multi-channel presence can pull data from their digital channel, apply those insights to better understand the brick-and-mortar customer and improve their experience.

Retail 156

Retail Branding Mobile Millennials 156

Gonzobanker

DECEMBER 20, 2019

There is an understanding that technology and fintech are going to cause radical change, but the how, how big and when are still very unclear. A finance pro who was not afraid of technology, Trylko brought respect and class to every endeavor he undertook. Its Baldrige-winning tenacity on customer experience is legendary and consistent.

Idaho 148

Idaho Conference Data Marketing 148

NCR

JANUARY 25, 2017

As Larry Augustin, chief executive of customer relationship management software firm SugarCRM, wrote in an article for Global Banking and Finance Review , banks should always be looking for the optimum customer experience, whatever form it might take. “Is a digital solution always the best way?”

ATM 40

ATM Customer Experience Millennials Technology 40

Social Assurance

APRIL 13, 2021

For most financial brands, Artificial Intelligence, Machine Learning, and Cognitive Banking are still concepts and buzz words that we hear at a conference or read in an industry-related article (not like this one you’re currently reading) that leaves you more intimidated than empowered. View our Resources on Marketing Technology.

Branding 15

Branding Fraud Arizona Data 15

William Mills

AUGUST 11, 2016

They discuss key insights from their article in the 2016 Bankers as Buyers Report titled, “The Payoff of Bank-Branded Mobile Wallets With Tender Reciprocity.” They authored an article for us for the 2016 Bankers as Buyers. The name of the article was “The Payoff of Bank-branded Mobile Wallets with Tender Reciprocity.”

Branding 40

Branding Mobile Retail Strategy 40

Gonzobanker

DECEMBER 19, 2016

Instead we need to pay serious attention to how technology is changing strategy in our industry and develop gritty tactics to address this shift. So it’s time to light a fire, grab a big tumbler of Scotch and rest up for a busy 2017 as you experience one of the holiday’s greatest traditions: the annual GonzoBanker Awards.

Utah 60

Utah System Community Marketing 60

CB Insights

SEPTEMBER 17, 2018

With millennials earning 20% less than previous generations and consumers across demographics displaying price-sensitivity following the 2008-2009 Recession, companies that can deliver drinks at a reduced price are winning. The company has another hook that differentiates it from competitors: technology.

Industry 67

Industry Branding Retail US 67