2011 Branding Online social media 
PYMNTS
DECEMBER 5, 2019
If one were to make a list of products for a cutting-edge fashion brand aimed at capturing the emerging Generation Z market, it is safe to assume that “foxtail keychains” would not make the top 10. And while the brand is often described as “punk,” “goth” and “extremely eclectic,” Lynn noted in an interview that she doesn’t see it this way.
PYMNTS
AUGUST 8, 2018
There are brands that claim to take the customer experience to the max — and then there are brands that redefine what exactly the max means. When one teenaged customer wrote to the brand to complain about his beloved Chubbies shorts, which had been pilfered from his locker by a local bully, Chubbies sprang into action.
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PYMNTS
JUNE 24, 2020
In 2011, Newegg launched a marketplace model where other sellers accessed its eCommerce platform. And while it may be tempting for brands to recapture margin by selling direct, owning customer engagement from start to finish is easier said than done.
PYMNTS
APRIL 24, 2019
The federal agency has accused the social media platform of violating a privacy consent decree from 2011. The FTC could also subject the social media giant to tougher checkups to prove it is complying with the settlement. So far, the largest fine the agency has imposed on a tech company was the $22.5 Privacy Push.
PYMNTS
APRIL 22, 2019
That’s reportedly the case when it comes to luxury retail brand Gucci. The change in behavior is due, in part, to social media sites such as Instagram. These platforms bring urgency to fashion and serve as a newsfeed for brands. Millennials could be helping to bring new life to call center commerce.
PYMNTS
FEBRUARY 28, 2017
The social media giant closed out last week with shares trading at $135.44. TransferWise has become one of Europe’s better-known payment firms since breaking on the fintech scene back in 2011. Facebook stock (FB) looks to finish off February on an upswing. At the time of writing, Facebook stock was trading at $137.10, up 1.22
PYMNTS
NOVEMBER 28, 2016
Consider Spotify’s branded playlists or Alibaba recruiting its APASS members for marketing purposes. Both are clear and present branded campaigns — and they still draw crowds. But not every brand plays that way. But not every brand plays that way. So, what’s a major brand to do? So, what’s the big deal?
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