William Mills

NOVEMBER 1, 2016

Our agency is no stranger to technology, its evolution and its expanding impact on all of our lives. We live and breathe it each day through our clients, who have partnered with us (in most cases) for one reason: to help tell their technology story to the right people. But what about technology spending for your CMO?

Technology 40

Technology US Customer Experience Marketing 40

PYMNTS

FEBRUARY 8, 2017

What we’ve found with Google is an amazing next step in how to circumvent this problem.”. Since Android Pay is a default app, Kiran said, the integration helps Fishbowl’s client marketers overcome having guests download an app. Kiran noted that Fishbowl’s technology is something that can easily be adapted to the broader retail space.

Mobile 100

Mobile Google Retail Marketing Automation 100

Independent Banker

FEBRUARY 28, 2022

Several community banks and fintech vendors share how such partnerships can help banks find the right prospects and then onboard them successfully to increase the chances they’ll continue to deepen their financial relationships. Fintechs know how to reach and work with the community. Dick, Chairman and CEO, Mainstreet Bank.

Fintech 136

Fintech Marketing Community Bank Community 136

PYMNTS

FEBRUARY 22, 2018

Without a doubt, small businesses (SMBs) have more choice than ever before when adopting new technologies, and many of those new tools, from accounting to customer relationship management (CRM), are streaming in as Software-as-a-Service (SaaS). This can happen due to a number of circumstances.

Tools 135

Tools Software Data Analysis 135

William Mills

JANUARY 14, 2016

We spent the better part of 2014 educating our prospects and clients on content marketing (also known as inbound marketing); how to use these tactics to build brand awareness and generate leads; and the importance of marketing automation systems. My, how things have changed!

Marketing 41

Marketing Fintech Marketing Automation Marketing Strategies 41

FICO

JULY 9, 2021

For credit unions and smaller banks in North America, the challenge of how to compete with their bigger counterparts is a constant and pressing matter. For many of these smaller players a partnership approach can be beneficial by leveraging resources and solutions made available through a technology partner.

Financial Technology 52

Financial Technology Technology Software Analytics 52

FICO

JULY 9, 2021

For credit unions and smaller banks in North America, the challenge of how to compete with their bigger counterparts is a constant and pressing matter. For many of these smaller players a partnership approach can be beneficial by leveraging resources and solutions made available through a technology partner.

Regional 52

Regional Software Analytics Resources 52

Fintech Labs Insights

JUNE 15, 2016

The Canadian analytics company specializes in providing community banks and credit unions with powerful data management, database and behavioral analytics, marketing automation, and one-to-one communications solutions. This technology is designed for the smaller customer portfolios and modest budgets of smaller banks and credit unions.

Community Bank 12

Community Bank Data Community Marketing 12

FICO

OCTOBER 23, 2019

Of course, we are not the only ones talking about how to be successful at customer engagement, which is why I decided to take I recently read a book by marketing thought-leader Paul Greenberg ( @pgreenbe ) called “The Commonwealth of Self Interest: Business Success Through Customer Engagement”.

Customer Experience 40

Customer Experience Case Study Analytics Marketing 40

FICO

OCTOBER 23, 2019

Of course, we are not the only ones talking about how to be successful at customer engagement, which is why I decided to take I recently read a book by marketing thought-leader Paul Greenberg ( @pgreenbe ) called “The Commonwealth of Self Interest: Business Success Through Customer Engagement”.

Customer Experience 40

Customer Experience Case Study Analytics Marketing 40

FICO

OCTOBER 23, 2019

Of course, we are not the only ones talking about how to be successful at customer engagement, which is why I decided to take I recently read a book by marketing thought-leader Paul Greenberg ( @pgreenbe ) called “The Commonwealth of Self Interest: Business Success Through Customer Engagement”.

Customer Experience 40

Customer Experience Case Study Analytics Marketing 40