Digital Banking Marketing Millennials social media 
Insights on Business
FEBRUARY 13, 2019
Banks continue their digital transformation journey to create new business models to satisfy today’s demanding customers. How do banks prepare for this new reality? For Bradesco, a large Brazilian bank, NEXT is the answer. Next is a digital bank, completely disassociated from the Bradesco brand.
PYMNTS
SEPTEMBER 24, 2019
The financial world has become more and more entrenched in digital channels, much to customers’ delight — 59 percent of FI consumers want to open banking accounts online rather than do so at a branch. That number is higher among millennial and Generation X respondents, at 77 percent and 63 percent, respectively.
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PYMNTS
AUGUST 13, 2018
Exhibit A: EQ Bank , at the beginning of 2016, took its place as Canada’s first digital-born bank, and has now reached $2 billion in deposits. The concept is a bit different than might be seen with other digital banking models. Such a meteoric pace indicates a key question for banks considering the digital route.
PYMNTS
FEBRUARY 25, 2020
One way that banks or ambitious social media platforms will win this combat for customers is through the use of mobile credit and debit cards, with a highly configurable nature and full range of card and spend management controls to please the most vacillating of customers.
Accenture
OCTOBER 3, 2017
But much of it originated from the group of voracious digital competitors circling banks’ traditional territory. The drive towards open banking gives them a direct line into a potentially lucrative market. Especially since over half of them say they’ll never change their banking habits and adopt open banking.
Accenture
APRIL 26, 2017
Given that this trend is coinciding in with an ongoing shift by younger consumers towards more innovative channels—the likes of wearables, social media and instant messaging—it’s possible that the continued strong usage of branches is a transitory effect. Figure 5: Would you be interested in using the following banking models?[5].
FICO
DECEMBER 5, 2022
Top 5 Surprises from FICO’s Fraud and Digital Banking Survey. Financial Institutions, such as banks, have expended great effort to improve digital security, yet bad actors are multiplying and attacks have increased in scope and frequency. Yet digital channels can often provide the best experiences at the lowest cost.
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