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3 Fundamentals Every Digital Strategy (Still) Needs

Perficient

Becoming digital is the best way to keep pace with changing market realities and customer expectations. If you’re charged with moving an organization toward digital maturity, your team may be seeing something of a windfall. Of course with great power comes great responsibility — so you’d better spend wisely.

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[Podcast] What If? So What? Episode 4: What if Every Brand Went Direct to Consumer?

Perficient

Over the course of nearly a decade at General Electric, he reinvented the company’s sprawling appliances division, devising ways to grow share and profitability, all the while competing against an ever-increasing number of entrants. Kim Williams-Czopek is a Director of Digital Strategy at Perficient. The Future Is Digital.

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Helping FI’s Develop Their ‘FinTech Sense’

PYMNTS

Everyone knows that digital and mobile services are key to success in the 2020s — not only in terms of more revenue, but also larger transformations. But that doesn’t mean all the players in payments and financial services have a solid or clear digital strategy. But that’s not the whole story, of course.

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Helping SMBs Profit From A Decidedly Different 2020 Holiday-Shopping Season

PYMNTS

“Many who were taking legacy forms of payment before — cash or checks — now have to move to a 100 percent digital this holiday season — and that can be a pretty big shift for many small businesses,” Burgin said. An Uncertain Holiday Season.

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Reinventing Financial Services

Insights on Business

To further complicate the landscape, customer expectations continue to evolve, as they anticipate seamless service and experience across brand touchpoints. In an industry, where the never-ending battle is for customer experience, loyalty, and top talent, what are the ways in which incumbent firms can reinvent their businesses?

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Bombas: Socking Up With A DTC Digital Strategy

PYMNTS

It is a value that Bombas has been looking to extend — as Afterpay is a beginning to the changes it hopes to make to its checkout experience specifically, and its eCommerce experience in general. There is much about its own customer experience with which Bombas is highly satisfied.

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Cisco Financial Services welcomes imimobile

Cisco

Before 2020, traditional financial enterprises were already focusing on digital transformation initiatives—both as an effort to improve customer experiences and a need to adapt to survive. Meeting customers where they are has been a common phrase and goal that customers share with us.