Remove Course Remove Customer Experience Remove Digital Strategies Remove Retail
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[Podcast] What If? So What? Episode 4: What if Every Brand Went Direct to Consumer?

Perficient

In a world where retail has changed and consumers remain at home, how do brands reimagine the task of getting products to customers? podcast , we interview Jon Bostock, best-selling author, innovator, co-founder and CEO of Truman’s and learn how brands that innovate will win in a rapidly changing digital-first economy.

Branding 441
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Helping SMBs Profit From A Decidedly Different 2020 Holiday-Shopping Season

PYMNTS

Digital transformation ” has been the buzz phrase for small- to medium-sized businesses ( SMBs ) of all types over the past half-year as they rushed to reorganize their operations end to end amid the pandemic. An Uncertain Holiday Season.

Fraud 236
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Helping FI’s Develop Their ‘FinTech Sense’

PYMNTS

Everyone knows that digital and mobile services are key to success in the 2020s — not only in terms of more revenue, but also larger transformations. But that doesn’t mean all the players in payments and financial services have a solid or clear digital strategy. But that’s not the whole story, of course.

Fintech 169
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2020 Holiday Season: How Marketers Can Prepare and Adapt – Webinar Transcript

Perficient

I am the Chief Digital Strategist for Perficient. Our focus is on customer experience-oriented strategy and aligning our clients’ technologies, investments, and what their business operations are that deliver a great customer experience. And that became table stakes for a lot of retailers.

Marketing 294
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Partners Against Crime: Visa Leads Effort To Fight Fraud With New Dynamic CVV Codes

PYMNTS

That’s one of the takeaways from a recent PYMNTS panel discussion with Visa ’s Director of Global Chip Product Tom Rapkoch , Keyno CEO Robert Steinman and Assistant Vice President of Digital Strategy and Innovation at Michigan State University Federal Credit Union Ben Maxim.

Fraud 316
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ABA Uncon: It’s All About Marketing

Social Assurance

One of the pressing topics discussed, of course, centered on COVID-19. As humans, we are exhausted, we are stressed, we are anxious (and please don’t forget so is your team, your customers, and even your boss). Bank marketers were showcased as strategic, innovative and essential to any person with a C in their title.

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Are You Catering For The ‘Unhappy Path’ In Digital Journeys?

FICO

Many businesses plan for the most common or obvious problems, but of course just because something occurs infrequently doesn’t mean that it isn’t important. Many businesses don't properly detail the ‘unhappy’ path sufficiently, assuming (or rather hoping) most customers will follow the 'happy' path. Three qualities stood out to me.