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Millennial Corporate Buyers Get Personal With Suppliers

PYMNTS

Millennials are making up an increasingly large portion of corporate buying teams, and it’s shaping the way buyers interact with their suppliers, finds the latest research from SnapApp and Heinz Marketing. It surpasses third-party references and case studies, the research found.

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Good News from Gen Next

Independent Banker

Out of Mom and Dad’s basement, millennials are primed to become your next best customers. Bauhs is on the tail end of the “millennial” generation, which is commonly defined as those born between 1980 and 2000. This is really the moment for community banks to show that they’re a fit for millennials. By Ed Avis.

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Good News from Gen Next

Independent Banker

Out of Mom and Dad’s basement, millennials are primed to become your next best customers. Bauhs is on the tail end of the “millennial” generation, which is commonly defined as those born between 1980 and 2000. This is really the moment for community banks to show that they’re a fit for millennials. By Ed Avis.

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Personality Traits You Should Cultivate to Reach Millennials: How Understanding Your Audience Increases Business Value

NCR

With an aging demographic, that target audience is now being taken over by the Millennial marketplace – and as you know, when it comes to business, its evolve or face extinction. This is true for all industries and service segments including established institutions such as the banking community. Social media plays a huge role in this.

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How Banks Can Stay More Connected Like Amazon

Gonzobanker

It’s not a “Millennial thing.” According to a recent study by Ellie Mae, 92% of all home borrowers research online before applying. Focus on digital marketing and social media , supplemented with physical outreach to drive digital , such as enhanced contact centers, bank-at-work programs, trade shows, art exhibits and other outreach.

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The New Rules of Engagement

Independent Banker

Texting millennials enters their private zone. Ask permission before texting or emailing them, and don’t abuse the privilege of your direct access with over-communication. Millennials want to be acknowledged. But do community banks know the unwritten rules of successfully engaging with millennials? Seek permission.

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The New Rules of Engagement

Independent Banker

Texting millennials enters their private zone. Ask permission before texting or emailing them, and don’t abuse the privilege of your direct access with over-communication. Millennials want to be acknowledged. But do community banks know the unwritten rules of successfully engaging with millennials? Seek permission.