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Study Shows Gen Z Surprisingly Prefers In-Store Shopping

PYMNTS

As more companies ready themselves for eCommerce-based marketing strategies, the brick-and-mortar side is also prepping for integrating more connected in-store experiences. The study also found Gen Z prefers to get in and get out when it comes to shopping pattern behavior.

Study 114
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Are Retailers Missing Out On ‘Supershoppers?’

PYMNTS

In fact, Google describes them as supershoppers — many of which utilize the power of their mobile devices to influence their shopping experience and, as a result, are more informed and efficient than ever before. Last year, on mobile alone, they jumped 30 percent on Black Friday and 50 percent on Cyber Monday when compared to Nov.

Retail 100
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Conversational AI Is Critical for Financial Institutions’ Digital Transformation

Gonzobanker

According to Cornerstone’s What’s Going On In Banking study , heading into 2020, just 4% of mid-size FIs had deployed a chatbot. The question that financial institutions must address: Has the time come for chatbots to become as ubiquitous in banks as mobile banking apps? Another 16% planned to invest in chatbots in 2021.

Strategy 137
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Delivering Safe Return to Office & Smarter Customer Interactions

Cisco

Chris Bottger, Cisco Americas Workplace Experience Strategist indicates Employee Engagement continues to be a challenge as FinServ employers assess a Safe Return to Office strategy. This is why many CEOs feel talent uncertainty is their biggest risk to growth, according to a KPMG study.

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The Coming Apps-ocalypse

PYMNTS

And here’s an interesting factoid: The Top 6 mobile apps are owned by Facebook or Google — the two-company duo that would own the entire Top 10 were it not for Pandora (#7) and Apple Music (#10). Consumers may only spend 10 to 15 percent of their time in branded apps, but they spent a whole lot of their money while they’re hanging out.

Mobile 100
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Ubiquity And The Holy Grail Of Rewards (And Rewards Points)

PYMNTS

Maybe both, as studies show a third of consumers never redeem their points, which creates a problem for loyalty program sponsors, since redemptions directly influence engagement behaviors and profitability. But then again, a lot of people aren’t paying attention. Or maybe the rewards programs aren’t enticing enough. Stay tuned.

Strategy 102
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GonzoBanker’s Post-Pandemic Customer Care Playbook

Gonzobanker

So hats off to executives at community-based institutions who, according to Cornerstone Advisors’ What’s Going On In Banking 2021 study, said improving customer experience and service delivery was their No. Actionable: Tailor questions to separate the experience from general brand or policy perception. Redefine excellent service.