Branding Digital Strategies How To Innovation 
Bank Innovation
OCTOBER 19, 2017
Justin Gianninoto, director of digital strategy, presented at PRSA NJ’s “Brand Storytelling & Content Marketing” seminar to discuss how to get results for your company or organization with great storytelling.
Perficient
OCTOBER 29, 2020
By applying the FBM to the Quibi story, we can learn much about what ailed the platform and how to avoid similar missteps in future product planning. For any brand that promises to entertain, motivation should center on pleasure. The FBM is made up of three primary factors — Motivation, Ability, and a Prompt (MAP).
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PYMNTS
JANUARY 11, 2021
Georgakopoulos pointed to digital marketplaces and eCommerce firms, which emerged as leaders in this regard thanks to their investments in cloud-first infrastructure and application programming interfaces (APIs), tools that enabled treasury systems to more seamlessly operate and interact with each other.
PYMNTS
DECEMBER 15, 2017
Today, it’s also about telling a story and building an experience that makes customers want to shop with the brand again. Yet luxury brands have been slower than most other retailers to embrace digital innovation – for storytelling or for anything else. If they’re not there, they’re losing out to other brands who are.
Insights on Business
MAY 12, 2017
To further complicate the landscape, customer expectations continue to evolve, as they anticipate seamless service and experience across brand touchpoints. Their challenge, of course, will lie in how to sustain that focus as they expand services and product offerings under growth pressure.
Cisco
OCTOBER 19, 2020
The dramatic change of habit in the behavior of banking customers, digital natives or not, has brought adoption of digital payment methods and new interaction channels. Various regulations, PIX, Open Banking and hundreds of innovations are completely changing the rules of the game in this industry.
CB Insights
JANUARY 6, 2019
But, in an increasingly digital world, brick-and-mortar retail shops are embracing new ways to disrupt the system and get an edge on customer attention. One popular choice: retail innovation labs. Learn about the technologies, innovations, and strategies that retailers can leverage this holiday season. Founded: 2015.
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