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What Happens When Credit Unions Let Members Drive Rewards

PYMNTS

In fact, the recently released Credit Union Tracker from PYMNTS and PSCU found that only a third of CUs delivered loyalty and reward innovations at all last year. We definitely saw the changes due to the pandemic ‘shape shift’ [in] redemptions from travel,” Cox said. However, Stevens said the pandemic has changed the game.

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Push Becomes Pull With QR Code Alternative

PYMNTS

Those things take time, and while it may not be impossible in the long run, replacing the QR code for payments is not a practical go-to-market strategy for a new tech. Darbi said a “pull” interaction sends a definite signal about the customer’s interests and buying intents.

Retail 103
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The Coming Apps-ocalypse

PYMNTS

The Good News Is Apps Are Definitely Not Getting Less Popular (Just Less Diverse). So if small businesses don’t want them — and consumers are increasingly consolidating around their few favorite choices — is the time for app innovation over? The “ready to use” framework on offer is often the better choice.

Mobile 100
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Q&A: What Search Engine Optimization Can Offer the Financial Services Industry

Banking 2020

You need to step back and not necessarily look at search as just a marketing tactic because many times, it’s a big piece of a company’s branding. Mobile should be at the forefront of your plan and definitely at the forefront of your search marketing strategy. Well, this has been really interesting.

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Q&A: What SEO Can Offer the Financial Services Industry

Banking 2020

You need to step back and not necessarily look at search as just a marketing tactic because many times, it’s a big piece of a company’s branding. Mobile should be at the forefront of your plan and definitely at the forefront of your search marketing strategy. Well, this has been really interesting.

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Disrupting The CPG Industry: How Brands Can Adapt To The Future Of Packaged Goods

CB Insights

In this analysis, we’ll explore the immediate and long-term challenges facing the CPG industry, as well as the business strategies that CPG brands are using to adapt. New CPG business strategies on the rise. Pinnacle Foods, which owns Vlasic pickles and other brands, has been targeted by activist investor Jana Partners.

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FinovateSpring 2016 Live Blog – Day 1

William Mills

Well, definitely an environmentally-friendly solution. We expect to see innovations in mobile, security, analytics, customer experience, and more. ^SR. He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. Houston Frost (SVP, Prepaid Products).