Perficient

JULY 12, 2022

With an increasing comfort with digital technology within financial services, firms must challenge traditional operating models and leverage digital tools to create an authentic relationship and earn (and retain) trust. Customers engage with companies that demonstrate authentic knowledge of their relationship.

Industry 294

Industry Branding Customer Experience Marketing Automation 294

Perficient

FEBRUARY 24, 2021

My previous blog analyzed how technology and the right team can improve your sales enablement program. This blog explores the benefits that data can bring to your sales enablement program. It may drive marketing automation and other transformative solutions and bring marketing and sales to work together more.

Data 322

Data Analysis Tools Management 322

FICO

NOVEMBER 29, 2022

It flies in the face of more traditional, monolithic insurance applications which were developed, deployed and are maintained as one giant operating system. It’s a route that’s likely to be a win-win for insurers as they will also be able to make the most of improved agility, speed-to-market, automation and scalability.

Customer Experience 52

Customer Experience Meeting Analytics System 52

FICO

JULY 15, 2022

It means integrating new technologies into lenders workflows and operations. The FICO Score, as with other FICO solutions, lies at the very core of how the credit world operates. Read this blog about how Círculo de Crédito has used Scoring innovation to help an additional 22 million Mexicans gain access to credit. Saxon Shirley.

Analytics 52

Analytics Data Lending Innovation 52

William Mills

JULY 12, 2016

This type of disconnect results in contention between the two organizations, which leads to a less effective customer acquisition operation based on an imperfect exchange of information. Today, fintech companies have the technology they need to make this easily happen by simplifying the integrated sales and marketing plan.

Marketing 40

Marketing Case Study Marketing Automation Fintech 40

FICO

OCTOBER 24, 2018

In our previous blog , we outlined five ways that insurers can adopt a decision-first approach to accelerate the digitization of your business. This speed to deploy new strategies and predictive models helps insurers respond rapidly to internal or external policy changes and expedites time-to-market.

Industry 40

Industry Analytics Strategy Policies 40

William Mills

NOVEMBER 1, 2016

He explains that his team operates with a data-oriented mentality. Now, with technology, we can connect disparate data points through integrated systems and full marketing platforms that reveal impact from start to finish,” said Rowe. Marketing technology goes beyond an operational element. Content marketing.

Technology 40

Technology US Customer Experience Marketing 40