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V-blog: From the desk of jfb. How should FIs use social media?

Jeff For Banks

Financial Brand August 2010 Survey of Banks Social Media Presence [link] Frank Sorrentino’s (Twitter: @franksiii) Blog [link] Susquehanna Bank’s blog [link] Chase’s Community Giving Facebook page [link].

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Facebook Users Will ‘Like’ Ordering Papa John’s Via New ‘Start Order’ Button

PYMNTS

Papa John’s is giving Facebook users one more reason to never leave the app: now, customers can order Papa John’s pizza, desserts and sides using the social media giant’s new “ Start Order ” button. delivery restaurants way ahead of the curve.

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Grocery Tracker: Discount Games

PYMNTS

Shopkick recently announced it had opened up Shopkick Grocery to brand and grocery partners, inviting participation in the upcoming consumer launch of Shopkick Grocery, currently slated for early April of this year. Additionally, some 60 percent of beta users tried new products or brands to earn Kicks. grocery stores.

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Can Sneaker Sales Save The Lagging Apparel Industry?

PYMNTS

Since 2010, footwear sales have grown at a higher rate than the rest of the apparel industry, growing at a compound annual growth rate (CAGR) of 6 percent from 2010 to 2015, compared to just 4 percent CAGR for the rest of the apparel industry, according to Euromonitor. billion for advertising their brand.”.

Industry 100
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Can Amazon Break Into Beauty?

PYMNTS

Though there are literally hundreds upon hundreds of choices when it comes to beauty and personal care, the vast majority of those products and brands (183 of them, to be exact) have historically come from one of seven large global firms: Estée Lauder, Unilever, Johnson & Johnson, L’Oréal, Coty, Shiseido and Procter & Gamble.

Branding 125
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FUEL CYCLE Fuels B2C Relationships

PYMNTS

. — as if they were on a social network. The data collected through these online communities gives brands the insights they need to make real-time decisions that serve the commerce king: the customer. According to Forrester, brands face a 50 percent higher revenue risk in 2017. Brands must either disrupt or be disrupted.

Branding 103
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Auld Lang Syne and Social Media

Social Assurance

In this social media-driven world, just what is long long ago? What is important for social media marketers is the habits they form. Your brand needs to update photos regularly. Tip: Make sure you address multiple platforms with your social strategy. Instagram Founded, March 2010.