2009 Branding Leadership Marketing 
Jeff For Banks
OCTOBER 4, 2011
If bankers tell me their institution has a superior brand, I want to know what that means. Too often I am told that the FI has a superior brand because customers come up to senior executives and board members on the street and tell them so. Is this our perception of brand leadership? Brand, brand, and brand.
PYMNTS
MARCH 20, 2018
“They flew off the shelves, and the market was born. Starbucks gave prototype gift cards to its employee partners when they attended a leadership conference in 2001. But the gift cards would make a quantum leap in 2009. The initial order for all the Blockbuster stores was in the millions.”. Gift Cards and the Coffee Shop.
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CB Insights
OCTOBER 29, 2018
In a deal that aimed to open the Chinese coal markets, US heavy-equipment behemoth Caterpillar paid $677M in 2012 to acquire ERA Mining Machinery Ltd. The Chinese coal market is one of the biggest in the world and this deal looked like easy money. Date: May 21, 2009. Google and Motorola. Date: August 15, 2011. Price: $12.5B.
Tech and Finance
DECEMBER 14, 2015
Prior to joining Zafin, he was the global head of brand and retail marketing at Standard Chartered Bank where. Over a 10-year career there he held senior consumer banking leadership roles across the bank. I feel privileged to join the leadership team at Zafin,” said Basker. “I
PYMNTS
DECEMBER 13, 2019
From 2009 through 2018, tech-sector job growth in New York City has grown almost four times as quickly as the city’s overall private job growth, according to Parrott’s analysis. Alphabet also signed a lease earlier this year for 1.3 million square feet at a Hudson Square neighborhood and in two other buildings nearby.
CB Insights
DECEMBER 19, 2017
Formerly beloved brands such as Aeropostale, American Apparel, and PacSun bit the dust in 2016, and the pace of retail deaths has accelerated since then. Additionally, many of these physical retailers have lost the cache they once had as new direct-to-consumer brands with a hyper-focus on specific products have taken off.
PYMNTS
FEBRUARY 2, 2017
SweetIQ’s Local Marketing Hub gets hundreds of big businesses listed on search and discovery sites like Google, Bing, Foursquare and Yelp. It was founded as a marketing agency called Get Me Listed in 2009. That has changed an awful lot since 2009. SweetIQ has not always been SweetIQ.
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