article thumbnail

DOJ announces major new initiative targeting redlining; DOJ/CFPB/OCC settle redlining lawsuit against Mississippi-based national bank

CFPB Monitor

Although he noted that algorithms can often help eliminate bias, “black-box underwriting decisions are not necessarily creating a more level playing field and may be exacerbating the bias feeding into them,” and that “the speed at which banks and lenders are turning lending and marketing decisions over to these algorithms is concerning to me.”.

article thumbnail

Building A Digital And Subscription Community For Hockey Parents

PYMNTS

And while the boxes are different every month, the firm might have a quarterly re-run of the consumables in hockey like tape, a mouth guard or a new training tool. The Marketing Strategy . The company typically looks for hockey parents — particularly hockey moms with children around the age of 12 — for its targeted marketing.

Community 161
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Going for Gold

Independent Banker

Clark says Hamlin is a natural fit because she is from Remsen, a suburb of Utica, and trains at nearby Lake Placid Olympic Center for six months out of the year. Meanwhile, Clark says, partnering with a local celebrity can be an effective marketing strategy for community banks to compete with national or regional banks.

Nevada 70
article thumbnail

Five Things Banks Can Never Outsource

Gonzobanker

But, they are going to have to learn how to do this in an evolving world of tools, data and SEO-driven strategies. Commercial lending/banking training progression – We see too many banks that over-rely on a “steal the talent” approach to commercial and business lending expertise (that’s essentially outsourcing).

article thumbnail

The Seven-Step Formula for Creating a Franchisable System

The Emmerich Group

These leaders concentrate on getting core deposits, pinpointing A+ credits, landing this quality business at premium pricing, and differentiating their bank from the competition with compelling USPs, smart marketing, whole-team sales, and culture training. Register Your Team Today and Save Up to $7,140! As reported by the U.S.

System 28
article thumbnail

What Is Psychographics? Understanding The ‘Dark Arts’ Of Marketing That Brought Down Cambridge Analytica

CB Insights

Using this dataset to train its AI engine, Watson, IBM has been able to program an ever more refined set of “algorithms” to sort and retrieve psychographic information from emails, blog posts, text messages, search histories, online purchases, online reviews and comments, and, of course, social likes and shares.

article thumbnail

Finovate Fall 2016 Live Blog – Day 2

William Mills

Companies such as Adidas, Carrefour, Cisco Systems, Danone, Fujitsu, Lufthansa Flight Training, Siemens, Société Générale and the United Nations use Liferay. He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. Visit us at www.liferay.com.