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Growth Loops – The New Way To Grow Bank Product Sales

South State Correspondent

Add more resources, and you get more customers. Instead of thinking about how you can grow customers, the commercial lending team often thinks about increasing loans. The branch thinks about increasing deposits, and Treasury Management thinks about growing treasury management. It is easy to understand.

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Building your growth plan: Key metrics to consider - Part 2

Abrigo

As the leadership teams at many banks and credit unions perfect plans to grow their loan portfolios, management can depend on several key metrics to measure the effectiveness of their plans and execution. Optimizing that rate optimizes the throughput for the institution with a given amount of resources.

Resources 236
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Navigating the Loan Landscape: A Guide to Small Business Financing

Ublocal

SBA loans offer a variety of benefits, such as more flexible lending terms, and they can be a gateway to obtaining conventional financing in the future. If you have questions about your SBA loan timeline, you can contact the Union Bank business lending team anytime during the application process.

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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

It was agreed that too many lines of business, such as treasury management, commercial lending, and commercial deposits, are not utilizing their marketing departments enough, given the tremendous value of their products. Bank Marketing Lesson 9: Goal Setting – A Common Theme.

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Are Banks Missing the Mark on Message?

Gonzobanker

According to recent research What’s Going On In Banking 2018, 64% of mid-size bank and credit union executives don’t believe their marketing strategies are future ready. It’s important to continue having the funding/resourcing debate. Don’t just sample check loan preapproval offer letters with an eye toward managing credit risk.

Analytics 110
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Banks Say FinTech Innovation, Not Regulation, Is Now Their Fiercest Market Pressure

PYMNTS

The regulatory pressures on banks is not only fierce, it’s also continually changing, forcing financial institutions (FIs) to invest vast resources to stay on top of evolving rules. But according to a new report from EY, it would be unfair to say that regulation is the only driving force behind large banks’ changing market strategies.

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How to Write a Social Media Policy for Your Financial Institution

Long Lasting Ideas

In the past it was easier to manage social media use by restricting access to sites on company systems, but smart phones and the acceptance of using social media in marketing communications has changed the landscape. For your reference, here are links to resources to get started. 57 Social Media Policy Examples and Resources.