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New Study by Project Catalyst Uncovers Millennials’ Use of Mobile Wallets

Bank Innovation

Phoenix, AZ – June 27, 2016 – Millennials are driving innovation in the fintech space and many traditional financial institution applications miss the mark with the younger generations, leaving them.

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Morgan Stanley’s Robo-Advisor for Millennials Goes Live

Bank Innovation

Morgan Stanley launched a robo-advisor to target fintech’s darling demography – millennials. The robo-advisor, which is called Morgan Stanley Access Investing, was unveiled yesterday. The online service has a 0.35% advisory and users are required to have a minimum investment of $5,000.

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Turns Out, Millennials Are Not That Unique

Bank Innovation

Millennials are in the driver’s seat of innovation. If you’re in fintech, you’ve probably heard that statement more than once. But a new study from FIS, released this week, suggests that millennials are not as unique as many think — at least in terms of financial service preferences.

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PFM MoneyLion’s Appeal to Millennials, Gen Z Is Simplicity, Says ‘Godfather of Fintech’

Bank Innovation

A focus on simplicity and UX design that intimately appeals to younger users such as millennials and Gen Z users, fintech investor Ron Suber told Bank Innovation. EXCLUSIVE—What’s behind the growth of personal finance management platform MoneyLion?

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Digital Banking, With Millennial, Mobile – And Governmental – Tailwinds

PYMNTS

Make that leather wallet a mobile one, wielded on smartphones. As many as 72 percent of bridge millennials say mobile apps are important for accessing bank accounts. Kill the check. Shutter the branch. The age of personalized service is upon us.

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Four Generational Marketing Imperatives for Engaging Millennials and Gen Z

Banking Exchange

Almost every brand across industries is courting millennials and Generation Z consumers Retail Banking Technology Lines of Business Financial Trends Feature Customers Feature3 People Digital Mobile Tech Management Online Financial Research Fintech.

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Millennials Actually Trust Traditional Banks More than Venmo

Bank Innovation

No matter what industry you’re in, the chance of success depends on the knowledge and insight you have regarding your customer base, which for both traditional banking institutions and fintech startups means focusing on millennials.