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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.

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How Challenger Banks Are Giving Legacy Players Key Opportunities

PYMNTS

Such institutions are working to raise the necessary capital to expand their products and customer bases as they enter new markets. Challengers like Britain’s Monzo and Germany’s N26 are using that funding to create products and expand into new markets like the U.S., Legacy Banks and the Innovation Game.

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Marqeta adds CMO and new tools to help clients expand

Bank Innovation

While large consumer-facing fintech companies like Square, Klarna, Affirm and others tout speed and efficiency of their user experiences, card issuing and processing startup Marqeta‘s technology supports their payment capabilities, with its APIs allowing […].

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Why Drive, Not Size, Is Key To FI Innovation

PYMNTS

When it comes to technological innovation, however, the smaller players have long been outgunned by larger FIs and their sizable IT budgets. Today, small banks are more aggressive and ambitious in their innovation strategies than medium-sized and large FIs. This is changing — in a big way. percent in 2017.

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In Banking Innovation, Eyeing The Needs Of The ‘Digital Native’

PYMNTS

Depending on where you look, the chasm yawns wide when it comes to innovating with new technologies or features. In a PYMNTS interview with Karen Webster, Joe DeRosa, EVP of Global Sales at i2c , discussed the findings of the July 2019 Innovation Readiness Playbook , subtitled “Leveling the Playing Field for Different-Sized FIs.”

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Why Bunq Banks On The Cloud For An Innovative Edge

PYMNTS

The challenger bank has run on a cloud banking model since its 2012 launch and is available for business and consumer use in 30 European markets, including Austria, Germany and the Netherlands. It is not the technology itself that is important, however, but the strategy behind it. ML, the Cloud and Competition.

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Building, operating and monetizing financial services apps on the IBM Cloud

Insights on Business

As the financial services industry continues to be disrupted by smaller, agile fintech startups, long-established financial institutions are looking for ways to keep pace. This technology requires that we take the time to understand the jobs our clients need to get done and design our APIs accordingly. Global market barometer.