FIs Most Underutilized Asset: Their Apps
PYMNTS
MARCH 24, 2020
So what can financial institutions (FIs) do to improve their apps’ user experience (UX), and will making these changes help boost adoption and usage? Consumers who are dissatisfied with card controls, sending money to friends and relatives and paying bills are all more likely to cite this as their reason, with 24.1 percent, 25.5
Let's personalize your content