Branding Millennials US User Experience 
PYMNTS
OCTOBER 23, 2017
Oh, and security, too – but not at the expense of that frictionless user experience. Although some customers ( millennials : cough, cough) may value convenience above all else, that youthful sense of fiscal invincibility does not extend to their elders, who place a higher premium on transaction security.
PYMNTS
DECEMBER 4, 2018
This all should serve as food for thought as the holidays are upon us. When it comes to a loyalty program, it’s all about a good user experience. The Millennials Cometh. We are talking here, of course, about millennials. It’s time to shop – and shopping takes time. Eyeing the Debit Landscape Amid Thin Margins.
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PYMNTS
AUGUST 14, 2018
Plus, with Amazon increasingly invested in producing private-label goods of their own, there is for some retailers a concern that selling on Amazon puts them at risk of being in direct competition with an Amazon private-label brand down the line. And, as of last week, their ranks took on a new member, at least on a provisional basis.
PYMNTS
DECEMBER 12, 2016
The holiday shopping season is well upon us, and the eternal question remains: How does a gift giver make sure that the gift receiver feels as though they have received the perfect gift? They can be picked up in a hurry and can be used at the recipient’s choosing in terms of time and place. But not brand.
PYMNTS
SEPTEMBER 11, 2018
Is there a secret sauce for merchants to capture the evolving millennial? One formula that offers engaging consumer experiences, and doesn’t insult the intelligence of millennials, is a combination of private-label debit and rewards or loyalty programs. Reaching Millennials. Many Screens. The Appeal Of Surprise.
NCR
SEPTEMBER 5, 2017
A loyalty program is made up of a diverse collection of consumers, from baby boomers to digitally native millennials, all with different expectations of loyalty programs and what the accompanying rewards and promotions should be. Focus on simplifying the user ‘shopping’ experience. The value of choice.
PYMNTS
JANUARY 14, 2019
Those consumers told us that the physical store was third on their list of preferred shopping channels, with desktop or mobile being one or two depending on what was purchased. Amazon started with zero customers, zero brand awareness and a very ugly website with a clunky user experience, by today’s standards.
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