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Building A Digital And Subscription Community For Hockey Parents

PYMNTS

To help hockey players stay up to date on the latest sports equipment, eCommerce innovator the PenaltyBox offers subscription boxes comprised of a myriad of hockey essentials, from well-known brands to up-and-coming companies the PenaltyBox team tests themselves. The company’s largest target market is the 12-and-under age group.

Community 161
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10 ideas to boost your bank brand

Long Lasting Ideas

Ok kids, it’s time to loosen your tie and consider some unconventional ways to boost your bank’s brand. These are ideas that shatter the notions of conventional bank marketing: Have a little fun at the expense of your competitors: One major bank brand uses green bicycles and a marching band to pump up its brand.

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Top Social Media Trends to Pay Attention to for Financial Brands

Social Assurance

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy.

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Top Social Media Trends to Pay Attention to for Financial Brand

Social Assurance

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy.

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Trends in ATM Security

NCR

Skimming, shimming, sniffing …no they’re not symptoms of the latest flu bug but this outbreak is equally as unhealthy for the ATM community. We have seen card skimming attacks nearly triple in the United States. While common in many markets, some regions have lagged in their interest to deploy anti-skimming solutions.

ATM 40
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Around The World With World Cup Commerce

PYMNTS

That has left an opening that Chinese brands are planning to spend — $832 million to fill on advertising — during the World Cup. Even among American brands making a major advertising push at the World Cup this year, the thrust of that advertising is very different, reports Digiday.

Regional 109
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Digital local advertising is on the rise; Some ideas for banks

Long Lasting Ideas

The Independent Community Bankers Association and BankMarketingCenter.com offer some great ideas that BankMarketingCenter.com can help you plan and implement great digital marketing. Marketing isn’t fenced in by the 30-to-60-second window of traditional TV advertising. The winner gets a gift card or a cash award.