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Gallery: Priming Your Social Media Strategy for Amazon’s Prime Day

The Financial Brand

This article Gallery: Priming Your Social Media Strategy for Amazon’s Prime Day appeared first on The Financial Brand. Prime Day is a great marketing opportunity for banks and credit unions. This gallery of social media posts illustrates how seven different types of messages can be used to maximum effect.

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Why Health And Beauty Retailers Are Driving Digital Innovation

PYMNTS

Amid great technological change, health and beauty retailers are developing strategies to drive innovation. In some cases, retailers are using social media tools such as Instagram to post promotions and product tutorials — or interact openly with consumers about their offerings. The move, however, was publicized in the fall.

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McDonald’s Big Mac ATM

PYMNTS

McDonald’s has spent the better portion of the last year developing and implementing strategies to bring the global fast-food franchise into the 21st century. Kenmore Square, Boston will activate what it calls a “customized digital Big Mac ATM.” That’s right. McDonald’s got its hands on a vending machine. Tomorrow (Jan.

ATM 100
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Building A Better Digital Bridg For Customers

PYMNTS

Founded in 2012 in Los Angeles, the digital marketing firm works to bridge (hence the name) the gap so that the various communications don’t fall into the void. “We Bridge has a two-tiered approach to cracking the loyalty market: Identify the right targets and then aim wide when approaching on digital channel. Redefining Goals .

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The Buyers: Omnichannel Customer’s Impact On Retailers

PYMNTS

No longer are retailers working with marketers to figure out a way to mass market products and services. Even as consumer expectation rises, a mere 25 percent of retailers are confident that they’re meeting the omnichannel demands of the retail industry, according to Boston Retail Partner research.

Retail 137
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Can The New England Patriots Brand Survive Losing Tom Brady?

PYMNTS

With all due respect and apologies, a triple whammy was served up in Boston today: Tom Brady is leaving the New England Patriots, the coronavirus has shuttered bars on St. Brady announced on social media that he won’t re-sign with the Pats for the 2020 season after 20 years with the team, although he didn’t say where he’ll play instead.

Branding 146
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The Best Opportunities for Retail Banks to Improve Customer Experience

Cisco

And it’s not just about happy customers… Boston Consulting Group data indicates personalizing customer journeys can lead to a 10-30% increase in revenue. Customer satisfaction scores also decline in online assisted customer service (online chat, email or social media channels). Learn about Cisco Security for Financial Services.