Remove Marketing Remove Millennials Remove social media Remove White Paper
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5 Ways Credit Unions Should Engage with Millennial Members on Social Media

NCR

Perhaps the most important and impactful way credit unions can attract and retain millennial members is through social engagement. billion daily active users, these social platforms have the potential to be an outstanding marketing tool for a credit union. Social media wasn’t developed to be a silent one-way street.

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Banking for the Digital Generation: Attracting & Retaining Millennials

NCR

Coming of age during the last recession and being subjected to the barrage of headlines about financial executives misbehaving, many Millennials are distrustful of established financial brands and institutions. are in the bottom 10 of the least loved brands by Millennials. are in the bottom 10 of the least loved brands by Millennials.

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How To Manage Millennials

Banking 2020

Effectively leading millennials requires understanding the collective experiences, values and motivators that make this group “tick.” Millennials, generally defined as the demographic cohort born between 1982 and the early 2000s, will account for half of the American workforce by 2020. Be transparent. Make work feel like play.

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Top 5 Surprises from FICO’s Fraud and Digital Banking Survey

FICO

At the same time, mobile banking, payment and money transfer apps are exploding in popularity, as 89% of respondents to a recent Insider Intelligence study use mobile banking, including 97% of Millennials. Download the white paper on this survey. Yet digital channels can often provide the best experiences at the lowest cost.

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FinovateSpring 2016 Live Blog – Day 2

William Mills

Sergii Danilenko (Head of Marketing). Sabina Bhatia (Director, Marketing). Scale private banking model to a much broader market. Download our latest white paper that discusses what it really takes to develop a successful Fintech startup. Tim Dubes (VP, Marketing). Maria Gurina (Bus. Man, that’s true.

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FinovateSpring 2016 Live Blog – Day 2

William Mills

What’s the market strategy? Fiserv is meeting that need for FIs and millennials. Industry leader Fiserv is tackling the issue account opening for Millennials. The account has a tie into social media and sharing. This is the integration of mobile social media with trading. Who is the target audience?

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Bank Ecosystems: The Role of Data Ingestion

FICO

To launch this new product, the lender will identify the marketing strategy and credit risk criteria applicable to this digitally savvy millennial & iGen customer personas. For more information, see our white paper on “Can Alternative Data Expand Credit Access?”.

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