article thumbnail

Improve Engagement with Web Push Notifications and Sitecore Marketing Automation

Perficient

It adds end to end support for running push notification campaigns, from capturing and storing subscription details in an xDB custom contact facet to sending notifications through Sitecore’s Marketing Automation toolset. This goal will be used to trigger Marketing Automation. Unleashing Marketing Automation.

article thumbnail

Acquia Engage 2020 – Enhancements to the Marketing Cloud

Perficient

With Acquia Engage 2020 underway, the morning started with some exciting news about Acquia Drupal Cloud , but there are some big new things coming to the Acquia Marketing Cloud as well. The Acquia Marketing Cloud is the suite of tools that enable extended marketing functionality like personalization and marketing automation.

Marketing 294
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Legacy Healthcare CRM: Understanding Why It Needs to be Different

Perficient

To be clear, today’s Enterprise CRM platforms have extremely robust marketing capabilities with highly evolved targeting and tracking tools. They offer state-of-the-art marketing automation and online performance metrics. If you do not leverage the tools it came with, it could look like a bad investment.

Marketing 332
article thumbnail

Acquia Engage 2020 – Enhancements to the Drupal Cloud

Perficient

While conferences are not safe this year with COVID-19, Acquia Engage has gone virtual with an online event. The Drupal Cloud is the suite of tools that enhance site building in Drupal and Marketing Cloud is the suite of tools that enable extended marketing functionality like personalization and marketing automation.

article thumbnail

Market your community bank with first-party data

Independent Banker

We can take that data and we can reach that person online,” Catalano says. “If Take online banking, for example. A big reason is because those valuable insights are often siloed away in a core system that marketers can’t access. In addition, many marketers don’t have tools for capturing customer information themselves.

article thumbnail

Recovery Has Passed Us By – We Need Hospitals to Be Resilient

Perficient

Hospitals need to provide the next best action for that person, and the deployment of a marketing automation tool is the only way to deliver these 1-to-1 conversations at scale. But now, marketing automation can drive conversations directly between patients and their physician and ensure they follow through with their care.

US 522
article thumbnail

Revel Systems And Punchh Team Up To Enhance iPad POS

PYMNTS

Revel Systems , the maker of an iPad point-of-sale management tool for brick-and-mortar retailers, food businesses and other industries, announced on Tuesday (Sept. 6) it is partnering with Punchh , a provider of mobile engagement, CRM and marketing automation technologies for restaurant chains.

System 100