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Your Guide to Healthcare Personas

Perficient

What are marketing personas versus UX personas? UX personas expose your audience as complex and emotional human beings who don’t always follow a logical path in making their healthcare decisions. UX personas have a real name – John, Simone, Anita – so that you build a relationship with them. Who should use a healthcare persona?

UX 332
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This Week In Payments: Digital Banking, Financial Literacy And Expanded eCommerce Competition

PYMNTS

Yann Ranchere , partner at Anthemis Venture Investing Group, joined Karen Webster for the latest episode of This Week In Payments to talk about all of the latest developments. The world of payments and commerce continues to be a very busy place as the world reopens for business and consumers emerge with new preferences.

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Mobile Payments: What’s In It For Me?

PYMNTS

According to Media and Services UX, (MSX) group at Strategy Analytics, three-quarters of mobile payment users in China do so in physical stores daily. Digital Currency – Millennials Just Aren’t That Into You. The added value for them is convenience, speed, and discounts, according to PRNewswire.

Mobile 100
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The 2019 GonzoBanker Awards

Gonzobanker

The Data Award – Goes to Wings Financial Credit Union for its great approach to building an internal Strategic Insights and Member Analytics group. Insights from this group are presented monthly and quarterly to the entire organization and quarterly to the board and dialed in systematically into new member experience projects.

Idaho 148
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New Data: U.S. Consumers And The ‘Everyday App’

PYMNTS

Nor is interest in everyday apps exclusive to any particular age group. These two groups were the second- and first-most likely age groups to express interest in using everyday apps, respectively. These two groups were the second- and first-most likely age groups to express interest in using everyday apps, respectively.

Data 155
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We analyzed 7 of the fastest-growing personal finance apps of all time to figure out the secrets to their success — here’s what we learned

CB Insights

Ninety-two million millennials will soon be in what Goldman Sachs calls their “prime spending years.” Bankrate found 83% of millennials don’t think they’ll ever retire: they simply “don’t think they’ll have the money” to do so.). In aggregate, they command $1.3 trillion in annual spending.

Tools 78
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Fintech Trending: Look Who’s Chasing Venmo, Student Loan Servicing Falls Short

Fintech Labs Insights

They have Braintree -owned Venmo’s ( FD2016 ; F2013 ) millennial-focused social components stamped all over them: Founded by former N26 employees, Cookies launched this week to offer Germany-based users a free P2P payment solution. Fintech Groups Will Unite into Global Hubs – Fortune. Venmo competition heats up.

Trends 12