article thumbnail

Personalized Marketing: What Banking Customers Really Want

Perficient

prefer to bank via a mobile app or website. Marketers often turn to technology vendors to help them define robust and compliant digital marketing strategies. Bankers that have a defined digital marketing strategy are seeing greater lead generation and client acquisition.

Marketing 294
article thumbnail

Blockchain Challenger Bank BABB Names Industry Veteran As CIO

PYMNTS

BABB is also developing a mobile app. Paul’s wealth of experience in planning for growth, resilience, cybersecurity, regulatory compliance, business operations and go-to market strategy will be of great value to BABB’s long-term vision,” said BABB Founder and CEO Rushd Averroes. “We fiscal and regulatory policy.”.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Delivering Safe Return to Office & Smarter Customer Interactions

Cisco

Using Cameras, Sensors and Digital Signage for Alerts, Warnings, Building Status, Automation, Analytics …Find Rooms, minimize over-scheduling, eliminate no-shows, reduce late meeting starts, social distancing , SPACE OS – Middleware for COVID compliance, Cleaning Room Hold example. Interactive Demo in Chrome: [link].

article thumbnail

Investors Tap Into The Promise Of High-Tech Data Analytics In The Enterprise

PYMNTS

The company said it will use the backing to focus on its go-to-market strategy and expand existing leadership. California’s AppZen deploys AI and machine learning to automate back-office functions, with a focus on expense report auditing, fraud detection and employee spend compliance. Talent Management.

Analytics 189
article thumbnail

Fostering FinTech-FI Trust With Data-Driven Security

PYMNTS

Providing robust services via mobile channels is especially important now, as the COVID-19 pandemic has caused businesses to operate remotely and consumers to stay at home as much as possible. Open banking-facilitated apps can offer tailored support, reducing the need for in-person services.

Security 174
article thumbnail

Startup Roundup: New Innovations In Bloom

PYMNTS

The startup manages multiple distribution channels, each with its own marketing support, programs and go-to-market strategies overseen by various leaders. Drees hails from Fiserv, where he helped financial institutions and their clients cut costs and complexity around fraud and compliance via process automation and analytics.

article thumbnail

GonzoBanker’s Post-Pandemic Customer Care Playbook

Gonzobanker

Maintain a sharp focus on compliance and safeguards against fraud, but find the fast path to put the customer first. Playbook Highlights: Empower agents to say “Yes.” Challenge “we’ve always done it that way” thinking and break down years of antiquated procedures and practices. Optimize for first contact resolution.