article thumbnail

[Podcast] What If? So What? Episode 4: What if Every Brand Went Direct to Consumer?

Perficient

He implemented a metric-driven management system that saw revenue rise 15 percent and profitability quadruple in his first year. He personally responds to every Tweet, seeing such high engagement that Twitter profiled him in a company case study. Kim Williams-Czopek is a Director of Digital Strategy at Perficient.

Branding 441
article thumbnail

Take Advantage of FSI Data to Illuminate Customer Relationships

Perficient

Our financial services team recently spoke with the great Jim Marous, the co-publisher of The Financial Brand and the publisher of the Digital Banking Report. We were prepping for our webinar, “ Digital Strategy Lessons Financial Institutions Can Learn From Top Brands in Other Industries ,” which we’re co-hosting with him on December 8th.

Data 294
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Killing Strategy: The Disruption Of Management Consulting

CB Insights

Before BCG and McKinsey and Bain, most business people dismissed “strategy” as something for generals and political campaigns. From one perspective, the position of management consulting as an industry has never seemed more secure. In some cases, they’ve even embedded themselves as if they were part of the team.

article thumbnail

Wine Consumers Get A Healthy Pour Out Of The Pandemic

PYMNTS

This has left Brandenberg with a case study in management, as he gears up for what he expects will be continued high levels of the digital-first economy for wine. There is a renewed, or revised, recognition by many companies about the need for a clear and direct digital strategy,” he noted.

Retail 141
article thumbnail

Decision Platform Know-How Makes Winning Customers Personal

FICO

A similar number (30%), will also turn to AI-assisted next best action programmes across all channels, driving even greater demand for ever-more complex customer management and customer service solutions delivered via decision platforms. Agility always poses challenges when it comes to delivering value, managing and measuring success.

article thumbnail

Doing Digital Right: What Australian Customer?Owned Banking Institutions Should Consider Now

Filene

Toward that end, we scanned recent literature on the topic for Australia-specific consumer insights and digital delivery best practices, then connected with US vendors and COBIs with a reputation for effective digital channel delivery and management to get their thoughts. Don’t play the “me too” game.

article thumbnail

The 2500-Year-Old, $900 Billion Lesson Haunting Digital Transformation

FICO

And in the case of digital transformation, the best way to achieve this is with a decision management platform. That many centuries ago, the Tower of Babel had a 100% failure rate; but modern-day digital transformation is not far behind, with a surprising 70% failure rate of its own.