Branding Customer Experience New York City Technology 
PYMNTS
APRIL 26, 2019
Direct-to-consumer wedding brands are opening stores in real life — and personalizing the customer experience within them through digital technology. At the same time, the brand seeks to create personalization through every one of its touchpoints. In Other Brick-and-Mortar News. percent and 1.0
PYMNTS
DECEMBER 26, 2019
To help bring these options to more consumers, retailers and technology companies decided to join forces. Starbucks kicked off 2019 by adding additional cities to its delivery network through a partnership with Uber Eats. and Chicago. But delivery app growth has not been without friction this year.
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PYMNTS
FEBRUARY 24, 2020
But experiential marketing is also a customer-centric strategy intended to drive customer retention and strengthen the bond between retailer and consumer. According to a recent report from Forrester and Adobe , brands defined as “experience-driven” grow at a clip of 19 percent per year, compared to 13 percent for others.
PYMNTS
NOVEMBER 8, 2019
In a new PYMNTS interview, Co-founder Katie Hunt of SHOWFIELDS — best described as a physical space in New York City for retail experiences — spoke about how at least part of in-person commerce will look, and even feel, in the 2020s. You really want to experience a moment of time with the brand and their story.
PYMNTS
SEPTEMBER 18, 2019
The idea, as explained in a new PYMNTS interview with Adam Levene, founder of a retail technology company called Hero , is to plug the physical store, so to speak, into the larger digital and mobile worlds where consumers are increasingly operating. And retailers are making bigger bets on [ omnichannel ] technology.”.
PYMNTS
MAY 10, 2019
Customers can scan their feet (using a smartphone at home), then receive shoe recommendations, which will be precise down to the millimeter. Consumers might be surprised to learn they are different sizes from what they thought, depending on the brand of shoe.
PYMNTS
NOVEMBER 8, 2017
Consumers aspire to live a connected life and crave solutions that make this possible,” said Ruth Crowley, vice president of customer experience design at Lowe’s. Smart home products simplify life — but the technology can sometimes be confusing or intimidating. Smart Home powered by b8ta is available in select major U.S.
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