The Financial Brand

OCTOBER 8, 2020

The post Inside the Strategy Behind BofA’s Digital Life Planning App appeared first on The Financial Brand. Looking to cement its dominance in retail banking, Bank of America created Life Plan 1.0, a digital app tightly tied to in-person experience.

Strategy 39

Strategy America Branding Retail 39

The Financial Brand

DECEMBER 1, 2021

Its new flagship branch, retail pullback in Asia, wealth management focus and search for a Google Plex replacement are pieces of the puzzle. The post Top Execs Reveal Insights Into Citi’s Changing Consumer Banking Strategy appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Strategy 33

Strategy Banking Trends Analysis Google 33

The Financial Brand

DECEMBER 27, 2020

Chatbots may one day dominate CX, but for now these centers are essential for both sales and service as branch interactions trend lower. The post Why Contact Centers Are a Key Part of a Human+Digital Banking Strategy appeared first on The Financial Brand.

Strategy 42

Strategy Digital Banking Trends Branding 42

The Financial Brand

MAY 30, 2021

The post The Persistent Brand Awareness Value of Branches appeared first on The Financial Brand. Out of sight truly means out of mind for banks and credit unions, even as digital channels grow. Big bold labels still matter.

Branding 36

Branding Branch Design Branch Strategies Strategy 36

The Financial Brand

FEBRUARY 3, 2020

Bank, PNC and TD Bank reveal about how they're redesigning their branch networks and retail strategies overall. The post How Regional Banks Are Revamping Retail Strategies for 2020 appeared first on The Financial Brand. Here's what leaders at U.S.

Regional 25

Regional Strategy Retail Branding 25

The Financial Brand

JUNE 18, 2020

The post Why Financial Institutions Must Overhaul Their Retail Banking Strategies appeared first on The Financial Brand. COVID showed what banks and credit unions are capable of digitally. To keep the momentum going they must rethink distribution and process.

Strategy 29

Strategy Retail Branding Branch Strategies 29

The Financial Brand

FEBRUARY 23, 2021

Branching advocates favor this blueprint as an affordable way to aggressively move a banking brand into a new market. The post Is A ‘Hub & Spoke’ Retail Branch Network The Right Strategy? appeared first on The Financial Brand. Can it really work?

Strategy 23

Strategy Retail Branding Marketing 23

The Financial Brand

OCTOBER 27, 2020

The big regional bank copes with the mounting competition by investing in its digital lending channel and redefining its branch network. The post KeyBank Fighting Megabanks & Big Techs With a ‘Digital-Plus’ Strategy appeared first on The Financial Brand.

Strategy 26

Strategy Regional Lending Branding 26

The Financial Brand

JUNE 9, 2019

Is the closing of Finn by Chase a recommitment to branches or a lack of commitment to digital transformation? The post Was Chase’s Digital-Only Bank Spinoff a Viable Strategy? appeared first on The Financial Brand.

Strategy 32

Strategy Branding Branch Strategies Digital Banking 32

The Financial Brand

MAY 13, 2021

Different channels serve different needs for consumers, but branches fulfill purposes Covid-19 only underscored. The post Chase Brand Chief: Why Banking Is Cool Now (It’s Not All About Digital) appeared first on The Financial Brand.

Branding 19

Branding Branch Strategies Marketing Strategies Strategy 19

The Financial Brand

SEPTEMBER 14, 2021

The highly digital yet personal strategy of one community institution points a way forward. appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Fragmented relationships are the new reality. The post The ‘Primary Financial Institution’ Concept Is Dead… Now What?

Banking Trends 42

Banking Trends Analysis Strategy Community 42

The Financial Brand

AUGUST 24, 2021

Timing and strategy are equally important as banks and credit unions address needed changes to their physical footprint and technology. The post Three Ways to Get Stalled Branch Projects Back on Track appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Banking Trends 29

Banking Trends Analysis Branding Strategy 29

Gonzobanker

NOVEMBER 29, 2016

In reality, the ability to realize staff savings depends on the institution’s current staffing levels, level of integration, and strategy for customer introduction to ITMs. Instead, it originates from a couple of fundamental changes in sales strategy: 1. hosting financial education seminars). See: Six Video Teller Mistakes to Avoid ).

Video 60

Video Strategy Branch Strategies ATM 60

Gonzobanker

NOVEMBER 29, 2016

In reality, the ability to realize staff savings depends on the institution’s current staffing levels, level of integration, and strategy for customer introduction to ITMs. Instead, it originates from a couple of fundamental changes in sales strategy: 1. hosting financial education seminars). See: Six Video Teller Mistakes to Avoid ).

Video 60

Video Strategy Branch Strategies ATM 60

The Financial Brand

FEBRUARY 13, 2024

This article Touch of Frost Spreads Over Texas, with More Branching and Marketing in the Forecast appeared first on The Financial Brand. This article Touch of Frost Spreads Over Texas, with More Branching and Marketing in the Forecast appeared first on The Financial Brand. Now it's adding marketing fuel.

Texas 30

Texas Marketing Branding Trends 30

The Financial Brand

MAY 10, 2021

The big retail bank's experience proves a digital + physical strategy not only works, but could be the key to capturing Gen Z. The post Chatbots and Cafés: How Capital One Balances Digital, Physical Banking appeared first on The Financial Brand.

Capital 25

Capital Strategy Branding Retail 25

The Financial Brand

JANUARY 8, 2020

Financial institutions need to evaluate their current distributions strategy to determine if building a separate digital bank is the best option. The post Financial Institutions Must Rethink Digital Delivery in the Next Decade appeared first on The Financial Brand.

Strategy 31

Strategy Digital Banking Branding Branch Strategies 31

Jeff For Banks

MAY 31, 2017

I also believe that branches can be developed as competitive advantages for community financial institutions. Much like the credit union CEO thinks his branching strategy differentiates his CU. But, as our current strategy execution stands, there is much work to be done. I wrote about branch decor in these pages.

Branch Strategies 60

Branch Strategies DC Groups Fintech 60

The Financial Brand

JUNE 4, 2019

Competitors called 'Pepper' android a gimmick, but its surprising appeal gives visibility to a retail transformation to 'phygital' strategy. The post Seriously Successful Results From HSBC Bank’s Branch Robot Rollout appeared first on The Financial Brand.

Strategy 29

Strategy Branding Retail Branch Strategies 29

The Financial Brand

NOVEMBER 23, 2021

Known for its superior branch service, the big regional is rebuilding its brand experience virtually. The post What Financial Institutions Can Learn from TD Bank’s Marketing Playbook appeared first on The Financial Brand - Banking Trends, Analysis & Insights. The bank's CMO reveals key tactics.

Marketing 33

Marketing Banking Trends Branding Regional 33

The Financial Brand

MAY 10, 2021

Maybe it's not quite the 'tortoise and the hare,' but a noted Accenture consultant says a surprise is coming for challenger brands. The post The Coming Convergence of Neobanks and Traditional Players appeared first on The Financial Brand.

Branding 36

Branding Branch Strategies Strategy Fintech 36

Jeff For Banks

OCTOBER 13, 2011

Many have built palatial branches that have no discernible value except as a bank branch. Their brand is wrapped around their number of branches, the primo locations of their branches, and the look of their branches. What is your opinion of what the "next" branch should look like?

Branch Strategies 73

Branch Strategies New Jersey Strategy Capital 73

The Financial Brand

DECEMBER 14, 2021

The post It’s Time to Empower a Mobile Workforce in Banking appeared first on The Financial Brand - Banking Trends, Analysis & Insights. The future of work in banking will become detached from physical facilities and become increasingly mobile enabled.

Mobile 42

Mobile Banking Trends Analysis Trends 42

The Financial Brand

NOVEMBER 7, 2021

The post 14 Surprising Projections on the Future of Banking appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Research on the future of banking finds that most changes in the future of banking will be evolutions of the more recent past.

Banking Trends 42

Banking Trends Analysis Trends Branding 42

The Financial Brand

NOVEMBER 2, 2021

The post 4 Crucial Banking Trends for 2022 Financial Institutions Can’t Ignore appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Traditional banks still have a leg up on digital competitors, but it's slipping. Here are key ways they can hold onto their advantage.

Banking Trends 42

Banking Trends Trends Analysis Branding 42

The Financial Brand

JANUARY 31, 2022

As a record number of bank branches are shuttered, those remaining are reimagined for greater efficiency and improved experiences. The post The Future Role of Branches Is More Uncertain Than Ever appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Banking Trends 39

Banking Trends Analysis Trends Branding 39

The Financial Brand

DECEMBER 7, 2021

Pairing network video systems with AI creates opportunities for banks and credit unions to improve security and customer safety in branches. The post Banking on Artificial Intelligence in Video Surveillance appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Video 40

Video Banking Trends Analysis Trends 40

The Financial Brand

DECEMBER 26, 2021

The post Why Chime Should Keep Bankers Up at Night in 2022 appeared first on The Financial Brand - Banking Trends, Analysis & Insights. The offering of fee-free deposits at close to 9,000 locations in the U.S. by Chime is the latest salvo in a battle for a major segment of consumers previously ignored by traditional banks.

Banking Trends 39

Banking Trends Analysis Trends Branding 39

The Financial Brand

JANUARY 31, 2021

The post What GameStop Can Teach Banking About Digital Disruption appeared first on The Financial Brand. GameStop provides lessons for the banking industry on digital transformation and potential impact of a distrusting community.

Community 42

Community Branding Industry Branch Strategies 42

The Financial Brand

MARCH 18, 2021

But branches are being reborn amid a new sense of community. The post Digital Banking’s COVID Boom Drives Branch Transformation appeared first on The Financial Brand. Digital channels won the race for convenience.

Community 43

Community Digital Banking Branding Branch Design 43

The Financial Brand

JUNE 30, 2021

For the banking industry to transform from a branch-based model to a digital ecosystem requires technology, collaboration and a focus on experiences. The post Future of Branches Debated in a Transformed Digital Ecosystem appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Banking Trends 40

Banking Trends Analysis Trends Branding 40

The Financial Brand

OCTOBER 3, 2021

The post Do People Want to Visit Branches? No, Not If Digital Channels Work appeared first on The Financial Brand - Banking Trends, Analysis & Insights. New data verifies that channels are not what consumers care about.

Banking Trends 40

Banking Trends Analysis Trends Branding 40

The Financial Brand

NOVEMBER 17, 2021

The post Banking Must Combine Strength of Humans With Power of Technology appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Banks should leverage the shift to digital options by building a hybrid distribution network that uses human engagement to improve experiences.

Technology 36

Technology Banking Trends Analysis Trends 36

The Financial Brand

MARCH 8, 2021

Bank Branches Could Be Shuttered by 2034 appeared first on The Financial Brand. Consumer data supports the trend, but also highlights online bank weak spots. The post Research Predicts All U.S.

Trends 42

Trends Branding Online Data 42

The Financial Brand

FEBRUARY 7, 2021

The post How Huntington Bank Has Quietly Become a Digital Powerhouse appeared first on The Financial Brand. But they overlook a midwestern institution that gives away little to the megabanks in retail banking.

Regional 40

Regional Branding Retail Branch Strategies 40

The Financial Brand

NOVEMBER 10, 2021

With branch networks sharply reduced and their purpose changing, four experts reveal what the modern branch must have to succeed. The post What Bank & Credit Union Branches Must Look Like in 2022 and Beyond appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Banking Trends 36

Banking Trends Analysis Trends Branding 36

The Financial Brand

JULY 25, 2021

The post What a Hybrid Workplace Means for Banking appeared first on The Financial Brand - Banking Trends, Analysis & Insights. After working from home for a year most employees don't want to be in-office full time. Here's how financial institutions are adapting.

Banking Trends 39

Banking Trends Analysis Trends Branding 39