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True Fit Gets $25 Million Investment So Your Shoes Can Fit You Better

PYMNTS

True Fit , the Boston-based startup that helps connect customers with shoes and apparel that fits them really, really well, recently announced a $25 million investment from Intel Capital that it will use to expand its business, according to a report from TechCrunch. It’s one of the largest consumer categories, totally underpenetrated.

Boston 100
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Future Tech Comes To eCommerce

PYMNTS

Our new platform is designed to help brands and creators realize that goal, and bring their products to life in minutes rather than weeks.”. For now the proprietary 3D viewer and CMS enables brands to get onto customers’ screens before manufacturing and allows them to virtually try-on products at home.

Retail 259
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Why Tivoli Audio Is Trying To Make Brick-And-Mortar Retail Waves

PYMNTS

To let shoppers experience their products in person, brands are opening brick-in-mortar stores in major shopping destinations, even as major retailers are closing stores across the country. Tivoli Audio , which is a 19-year-old global brand, opened a 500-square-foot store on Boston’s famed Newbury Street in a brownstone.

Retail 144
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The Truth Is In The Data, Not The Mirror

PYMNTS

They can also take pictures or short videos of multiple outfits and submit them to Amazon’s judging panel to select the best one. First, said Evans, the platform grabs data from the brand behind the product. Then there’s Amazon’s Alexa-powered Look device , which has a built-in camera to help users choose and assess an outfit.

Data 116
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10 Early-Stage eSports Startups To Watch

CB Insights

We used the CB Insights platform to surface 10 notable, early-stage eSports startups developing technologies related to competitive gaming facilitated by electronic systems, particularly video games played on computers or consoles by professional gamers (though many do it as a hobby or pastime). Headquarters: Boston, Massachusetts.

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SnapChat Fresh Stories Show U Supermarkets’ Shoppers Where Fish Came From, Guarantee Freshness

PYMNTS

. — allow the wearer to Snap a memory with a simple tap or record a 10-second video with a small camera on the hinge. U supermarkets’ Fresh Stories guarantee more than freshness — they also create transparency along the supply chain, showing that U is partnering with local and small businesses, which are trademark values of the brand.

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The Best Opportunities for Retail Banks to Improve Customer Experience

Cisco

According to JD Power, “Nearly 90% of retail banking customers who are highly satisfied with the advice provided by their financial institution say they “definitely will” reuse their bank or credit union for another product” (The Financial Brand). And those abandonment rates? Branch employees must be empowered to engage on a deeper level.