PYMNTS

APRIL 11, 2018

The expansion into the Nordic region is just one part of the fast-food chain’s plans to boost sales and build brand loyalty. The company has also tried some interesting promotions , such as last year’s “Big Mac ATM” in Boston, which dispensed two new sizes of burger — the Mac Jr. percent year on year.

Regional 116

Regional United States Boston ATM 116

Independent Banker

JANUARY 27, 2016

Eric Morse counters megabanks through judicious marketing and branding. Boston native. Lifelong Boston Bruins fan. For that reason, every community bank should consider whether its marketing and branding are adequately communicating that second message, however directly or indirectly. Eric Morse, Needham Bank. Assets: $1.9

Community Bank 70

Community Bank Community Boston Branding 70

Cisco

MAY 29, 2019

According to JD Power, “Nearly 90% of retail banking customers who are highly satisfied with the advice provided by their financial institution say they “definitely will” reuse their bank or credit union for another product” (The Financial Brand). When only ATMs experiences are increasing customer satisfaction, banks have a lot of work to do.

Customer Experience 71

Customer Experience Retail San Diego Study 71

PYMNTS

MAY 27, 2016

The weather in Boston – and it’s about darn time. The hope is that the brand/experience convo will lure in customers and keep them buying. Their retail experience needs a bit of reinventing , and she did that for the iconic brand when she joined them. You want to know what really sizzled this week? Burberry, Ms.

Bitcoin 109

Bitcoin Fraud Mobile Apple 109

Cisco

MAY 29, 2019

According to JD Power, “Nearly 90% of retail banking customers who are highly satisfied with the advice provided by their financial institution say they “definitely will” reuse their bank or credit union for another product” (The Financial Brand). When only ATMs experiences are increasing customer satisfaction, banks have a lot of work to do.

Customer Experience 48

Customer Experience Retail San Diego Study 48

Independent Banker

SEPTEMBER 30, 2021

But for most community banks, building a trustworthy brand isn’t a conscious effort. Once, before a holiday weekend, a customer messaged the bank to say that her ATM card wasn’t working. People used to say, ‘It’s not the crime; it’s the cover-up,’” says Seth Berman, a partner at Nutter, McClennen & Fish LLP in Boston.

Community 139

Community Community Bank social media Security 139

Banking 2020

FEBRUARY 2, 2016

For example, a new report from consulting firm Boston Retail Partners states 85% of retailers say that ‘unified commerce’ is a top priority for the year ahead, and many merchants are well on their way. The regular drumbeat of stories about data breaches at brand-name retail chains probably doesn’t help.).

Retail 40

Retail Strategy Boston Industry 40