Independent Banker

JANUARY 27, 2016

Eric Morse counters megabanks through judicious marketing and branding. Boston native. Lifelong Boston Bruins fan. For that reason, every community bank should consider whether its marketing and branding are adequately communicating that second message, however directly or indirectly. Eric Morse, Needham Bank. Assets: $1.9

Community Bank 70

Community Bank Community Boston Branding 70

Cisco

MAY 29, 2019

According to JD Power, “Nearly 90% of retail banking customers who are highly satisfied with the advice provided by their financial institution say they “definitely will” reuse their bank or credit union for another product” (The Financial Brand). And those abandonment rates? Ultimately, customers want to be known and valued.

Customer Experience 72

Customer Experience Retail San Diego Study 72

Cisco

MAY 29, 2019

According to JD Power, “Nearly 90% of retail banking customers who are highly satisfied with the advice provided by their financial institution say they “definitely will” reuse their bank or credit union for another product” (The Financial Brand). And those abandonment rates? Ultimately, customers want to be known and valued.

Customer Experience 48

Customer Experience Retail San Diego Study 48

PYMNTS

MAY 27, 2016

The weather in Boston – and it’s about darn time. Overall, according to the Global Fraud Attack Index that we do with Forter every quarter, fraud attempts are up 217 percent, putting nearly $5 of every online sale at risk. The hope is that the brand/experience convo will lure in customers and keep them buying. Angela Ahrendts.

Bitcoin 109

Bitcoin Fraud Mobile Apple 109

Independent Banker

SEPTEMBER 30, 2021

Building trust in your institution has a lot to do with technology, from implementing strong data security practices to humanizing your online customer interactions. But for most community banks, building a trustworthy brand isn’t a conscious effort. “I By Ed Avis & Elizabeth Judd. Invest time in building trust.

Community 139

Community Community Bank social media Security 139

Banking 2020

FEBRUARY 2, 2016

Yes, retail for sure—a quick search online turns up hundreds of stories about retail omni-channel. For example, a new report from consulting firm Boston Retail Partners states 85% of retailers say that ‘unified commerce’ is a top priority for the year ahead, and many merchants are well on their way. There’s certainly a lot going on.

Retail 40

Retail Strategy Boston Industry 40

William Mills

MAY 9, 2018

HQ: Boston, MA. Fiserv is highly regarded for its leadership and innovation, and award-winning solutions for mobile and online banking, payments, risk management, data analytics and core account processing. Info: Covered Security acts as a personal security assistant looking out for your online life. HQ: Boston, MA.

Security 40

Security Samsung Strategy San Jose 40