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Deep Dive: How Loyalty Innovation Improves Member Relationships, Boosts Brand Awareness

PYMNTS

This month’s Deep Dive examines loyalty programs’ significance for retaining members, generating customer referrals, adding cost efficiency and enabling user-generated content, such as ratings, that can help boost brand awareness. percent of CU members in the survey said they would prefer their CUs to not innovate at all, while 76.3

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A Small Bank Believes Its Digital Brand Will Succeed Where Chase Failed

The Financial Brand

187-year-old savings bank stakes its future on a scalable combination of a digital-only brand, well-trained people and data analytics. The post A Small Bank Believes Its Digital Brand Will Succeed Where Chase Failed appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

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6 Keys to Digital Banking Transformation Success

The Financial Brand

The key to digital banking survival will be the ability to transform to a new digital reality with a foundation of data and analytics. The post 6 Keys to Digital Banking Transformation Success appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

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Digital Transformation Demands a Culture of Innovation

The Financial Brand

Creating an innovation culture with data, advanced analytics and technology will position organizations for successful digital transformation. The post Digital Transformation Demands a Culture of Innovation appeared first on The Financial Brand.

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The Best Global Banking Innovations in 2019

The Financial Brand

The world's most innovative banks leveraged digital technologies and advanced analytics to generate improved CX and stronger brands. The post The Best Global Banking Innovations in 2019 appeared first on The Financial Brand.

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Fintech, Big Tech Rivals Drive Growing Dedication To Innovation

The Financial Brand

Innovation in Retail Banking report shows growing commitment to innovation, but insufficient investment in advanced data analytics. The post Fintech, Big Tech Rivals Drive Growing Dedication To Innovation appeared first on The Financial Brand.

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FinServ At The Intersection Of ‘Expertise, Functionality And Experience’

PYMNTS

The company rolled out a new tool last June, Verifast: Palm Authentication, which uses biometric identification technology for financial institutions to assure the identity of customers visiting their brand locations. ” That last piece — experience — is paramount to Fiserv’s innovation strategy, he added.