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Banks Must Up Their Social Media Game to Connect with Digital Natives

Gonzobanker

Traditional financial institutions that want to compete with fintech disruptors like Chime and X (formerly known as Twitter) need to up their social media game. The neobanking application with 15 million users reportedly spent $80 million on marketing in 2021. hours per day on social media.

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Brand Differentiation – How One Bank Is Producing 132% Profit Growth

South State Correspondent

If your bank struggles to create a clear value proposition and brand differentiation, then we have a case study for you. In December 2021, a Brazilian bank, Nubank, went public in the U.S. In 2021, Nubank spent around 4% of revenue, according to their financials, in marketing which is materially below the 7% target for most banks.

Branding 221
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Top 100 Banks Using Social Media for the Fourth Quarter of 2021

The Financial Brand

The top 100 banks using Facebook, Twitter, YouTube and Instagram ranked by Likes, Views and Followers for the fourth quarter of 2021. The post Top 100 Banks Using Social Media for the Fourth Quarter of 2021 appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

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Top 100 Banks Using Social Media for the Second Quarter of 2021

The Financial Brand

The top 100 banks using Facebook, Twitter, YouTube and Instagram ranked by Likes, Views and Followers for the second quarter of 2021. The post Top 100 Banks Using Social Media for the Second Quarter of 2021 appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

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Top 100 Banks Using Social Media for the Third Quarter of 2021

The Financial Brand

The top 100 banks using Facebook, Twitter, YouTube and Instagram ranked by Likes, Views and Followers for the third quarter of 2021. The post Top 100 Banks Using Social Media for the Third Quarter of 2021 appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

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Build your community bank’s brand with swag

Independent Banker

Promotional merchandise, or swag, has long been regarded as a no-brainer approach to business branding, but community banks are shedding those thrifty connotations with a new, mindful approach to company gifting that imparts value and purpose while bolstering bottom lines. Building brand identity. By Judith Sears.

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Squarespace Announces IPO Plans; Files Confidentially With SEC

PYMNTS

Squarespace wanted to get the credit facility before 2021 when the listing was slated to come. The company bought Acuity Scheduling in 2019, which aided it in helping small businesses manage appointments online, and also purchased Unfold, an app letting users create stories throughout all social media platforms.